Crimson Tide Primary Logo
The Alabama Crimson Tide primary logo is one of the most iconic symbols in college sports. It has been a part of the school's identity since its inception in 1895 and continues to be an integral part of its brand today. The logo was originally designed by former student Henry “Hank” Crisp, who served as head coach from 1923-1946. The design consists of a large red "A" with two white stripes running through it, representing both the university colors and also symbolizing strength and power.
The original version featured just one stripe but this was later changed to two when then-university president George Denny wanted to make sure that everyone knew that they were talking about Alabama football when they saw it on uniforms or merchandise. Since then, several variations have been created for various purposes such as special occasions or limited edition products like hats or apparel for alumni events; however, none have ever replaced the classic look which is still used today across all platforms including print media, television broadcasts and online content related to University Athletics teams & programs.
Today’s modern iteration features subtle updates such as more vibrant colors (the current shade being Pantone 186C) along with crisper lines while still maintaining its timelessness – making it instantly recognizable at first glance no matter where you may see it throughout campus grounds & beyond! Its longevity speaks volumes about how beloved this particular mark has become over time – proving why so many people consider themselves proud members of ‘Bama Nation!
Crimson Tide Products
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2018 - Present
A red letter “A” in an italic font.
Former alternate logo moved in 2018.
2004 - 2018
A scripted red letter “A” on a white background in a red banner and black outline circle with a wordmark “ALABAMA CRIMSON TIDE” in grey.
1998 - 2004
Front view of an elephant head over wordmark “ALABAMA” in red with white trim and “CRIMSON TIDE” in white on a black banner background.
1973 - 1998
Elephant busting out of a red letter “A” with a flowing white banner and a wordmark “CRIMSON TIDE” in red.