Cougars Wordmark Logo
The Southern Illinois University Edwardsville Cougars have a proud history of excellence in NCAA Division I athletics. As the school’s mascot, the cougar has been an integral part of SIUE’s identity since its inception in 1957. Over the years, this iconic symbol has evolved into a powerful visual representation that embodies both athletic achievement and school spirit. Today we will take a look back at how SIUE's cougar logo has changed throughout its history to become one of college sports' most recognizable marks.
In 1968, when SIU Edwardsville first joined the NCAA Division I competition as an independent member institution, it adopted its first official wordmark logo featuring “SIU EDWARDSVILLE COUGARS" written in bold letters with two horizontal lines above and below them for emphasis. This classic design was used until 1985 when it was replaced by another version that featured more stylized lettering along with two interlocking S shapes on either side representing unity between students and alumni alike.
By 1998 however, university officials decided to update their branding once again by introducing what is now known as their current wordmark logo; featuring "SIUE COUGARS" written out using block-style lettering accompanied by three-star designs underneath for added flair (which also represents each year that the school had competed up until then). This modernized mark quickly became synonymous with success thanks to numerous championship titles won during this era including men's basketball tournament championships in 2002 & 2003 plus women's soccer regular season titles from 2005-2008 among other accolades!
Since then not much else about this timeless emblem has changed aside from minor tweaks here or there such as color adjustments over time - but overall it remains largely unchanged due to how well recognized & respected it is across collegiate sports today! As one can see through these various iterations over decades past; The Southern Illinois University Edwardsville Cougars Wordmark Logo truly represents all aspects of what makes being part of such an esteemed program so special: tradition meets innovation head-on while still keeping true to who they are at heart - A winning team no matter where you go!
Cougars Products
2020 - Present
The initials “SIUE” are red with white and black trim on a red-formed background.
Font: Custom
2020 - Present
The initials “SIUE” are in red with white and black trim above a wordmark “ATHLETICS” in black.
Font: Custom
2019 - Present
A wordmark “COUGARS” in white with black and red trim and black scratch marks above the wordmark “ATHLETICS” in black.
Font: Custom
2019 - 2022
A wordmark “COUGARS” in white with black and red trim above the wordmark “ATHLETICS” in black.
Font: Custom
2014 - 2022
Initials “SIU” in black next to a small red letter “e” above an arched wordmark “COUGARS” in red.
Font: Custom
2007 - 2022
Initials “SIU” in black next to a small red letter “e” above a wordmark “COUGARS” in red.
Font: Custom
2007 - 2022
Initials “SIU” in black next to a small red letter “e.”
Font: Custom
2007 - 2022
A lowercase letter “e” in red. The letter “e” represents Edwardsville.
Font: Custom