Tigers Wordmark Logo

The Auburn Tigers have been proudly represented by their iconic wordmark logo for decades. The logo, which consists of the school’s name in bold orange and navy blue lettering, is one of the most recognizable logos in college sports today. It has become synonymous with Auburn University's athletic program as well as its spirit and pride.

The original design was created back in 1960 when a student-led committee wanted to create a new look that reflected both the university's history and its modern values. They chose an Old English font style to represent tradition while also incorporating elements from other popular collegiate logos such as Notre Dame’s leprechaun mascot into their own version of it for added flair. From there, they decided on using two colors – navy blue and orange – so that fans could easily recognize it at any distance or angle no matter what sport they were watching or attending games for at Jordan–Hare Stadium or elsewhere around campus grounds.

Since then, the Auburn Tigers wordmark has gone through several minor changes over time but still remains true to its original form. It can be seen everywhere from apparel items like t-shirts, hats, and jerseys all across campus—to official team merchandise sold online —to even being featured prominently on billboards throughout Alabama. This classic yet timeless symbol not only serves as a reminder of where this great institution started but also stands proud today representing everything about what makes AU special: unity, dedication & loyalty!