San Francisco Dons
Green letters “SF” inside the letter “U” in yellow.
Dons Alternate Logo
The San Francisco Dons is an NCAA Division I school that is known for its rich history and storied athletic programs. The university has had several different logos throughout the years, but one of the most iconic is its alternate logo which features an interlocking “SF” in red and white. This logo has been used since 1970 when it was first introduced as part of a rebranding effort by then-athletic director Dick Vermeil.
The original design featured two separate Ss connected at the bottom with an F in between them, all set against a black background with gold trimming around each letter. In subsequent iterations, this basic design remained unchanged until 1996 when it was slightly modified to include more curves within each letterform as well as some additional shading effects to give it more depth and dimensionality.
Since its introduction nearly 50 years ago, this alternate logo has become synonymous with San Francisco athletics and can be seen on everything from t-shirts to hats worn by fans during games or other events related to USF Athletics teams such as basketball or football games played at home stadiums like Oracle Park or AT&T Park respectively. It also appears prominently on official merchandise sold through USF's online store including jerseys, jackets, caps, etc. Additionally, the "SF" motif often appears alongside traditional team logos like those found on helmets worn during actual competitions making them instantly recognizable even from afar!
Overall, this simple yet powerful symbol speaks volumes about what makes up SF Athletics: dedication towards excellence both athletically & academically while still maintaining loyalty & pride for our beloved city - San Francisco!
San Francisco Dons
2012 - Present
Wordmark "SAN FRANCISCO" in green with a yellow underscore under each letter.
San Francisco Dons
2012 - Present
Wordmark "SAN FRANCISCO" in green with a yellow underscore under each letter. Wordmark "DONS" in yellow with a green underscore under each letter.
San Francisco Dons
2012 - Present
Wordmark "SAN FRANCISCO" in green with a yellow underscore under each letter and two mini bridges on either site of "SAN" in yellow.
San Francisco Dons
2012 - Present
Wordmark "SAN FRANCISCO" in green with a yellow underscore under each letter and two mini bridges on either site of "SAN" in yellow. Wordmark "DONS" in yellow with a green underscore under each letter.
San Francisco Dons
1997 - 2001
Initials "USF" in black over San Francisco skyline and golden gate bridge in black.