Quakers Wordmark Logo
Penn Quakers is one of the most storied collegiate athletic programs in the nation, and their wordmark logo has been a beloved symbol of Penn Athletics for decades. The iconic black-and-red shield design with its bold font dates back to 1952 when it was first introduced by then Athletic Director George Munger. Since that time, it has become synonymous with excellence on and off the field for Penn athletes.
The original logo featured a white background behind two red lines forming an inverted triangle at the top left corner, which represented both strength and stability. This shape was further enhanced by adding “P” lettering inside to form an overall shield design – something that would later become known as “the Quaker Shield” - representing resilience in times of adversity or challenge faced by student-athletes throughout their college career at Penn athletics program.
In 1975, following some minor adjustments made over years prior (including changing from serifed typeface to sans serif), this classic design became an official part of NCAA branding guidelines as well as being adopted widely across all sports teams within the university itself including football team who had used different versions since the 1950s without any real consistency up until this point. Although there have been few changes made during the last 45+ years such as additional color variations, core elements remain the same today: a strong triangular base combined with powerful lettering make up what we now recognize as instantly recognizable marks associated with the University of Pennsylvania's proud traditions and success!
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2017 - Present
A wordmark “PENN” in blue.
The white drop shadow was removed.Font: Unknown
2004 - 2017
A wordmark “PENN” in blue with a white drop shadow.Font: Unknown