The Citadel Bulldogs
The block letter “C” is in infantry blue, with a blue trim and a blue star in the middle of the letter “C.”
Bulldogs Alternate Logo
The Citadel Bulldogs' alternate logo history showcases the interesting journey the university's athletic brand has taken over the years. The alternate logos, just like the primary ones, have evolved significantly, each reflecting different aspects of The Citadel's heritage, athletic prowess, and identity.
The first known alternate logo, introduced in 2000, was a full-body white bulldog standing on its hind legs, wearing a blue Citadel uniform. Its right arm is raised in a saluting pose, a clear nod to the university's military culture. This logo was unique and immediately recognizable, setting it apart from the more common dog mascots of other institutions.
The university decided to update its alternate logo in 2013. The new logo depicted a more aggressive and dynamic bulldog, displaying an impressive level of detail. The bulldog, still clad in Citadel blue, was now in a fierce pose, its teeth bared and muscles rippling. This logo was meant to symbolize the strength, tenacity, and fighting spirit of The Citadel Bulldogs.
The most recent alternate logo, introduced in 2015, features a modern, stylized design of a bulldog's head in profile. The bulldog appears strong and formidable, with its intense gaze and powerful jawline. This minimalistic design is very different from the previous logos, but it encapsulates the Citadel's enduring values of strength and resilience in a fresh and contemporary way. As with every iteration of The Citadel Bulldogs' logos, this latest version continues to honor the university's past while looking forward to its future.
The Citadel Bulldogs
2021 - Present
An angled view of mascot "G3" (short for General III) a bulldog in blue and white with a military collar similar to a full-dress military uniform in Infantry blue with blue highlights and trim. A wordmark "THE CITADEL" in blue below their mascot.
Designed from a portrait at the college.
The Citadel Bulldogs
2021 - Present
An angled view of mascot "G3" (short for General III) a bulldog in blue and white with a military collar similar to a full-dress military uniform in Infantry blue with blue highlights and trim.
Designed from a portrait at the college.
The Citadel Bulldogs
2014 - 2021
A state shape of South Carolina in blue with white and blue trim and a letter "C" in the center in Infantry blue with blue and white trim.
The Citadel Bulldogs
2004 - 2015
A wordmark "THE CITADEL" in Infantry blue with white trim and "BULLDOGS" in white on a oval shaped background in navy with a white outline and a gradient blue trim.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in grey, white and blue wearing a military hat in blue and gold and a spiked collar in infantry blue and white inside a custom letter "C" in infantry blue with blue highlights.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in grey, white and blue wearing a military hat in blue and gold and a spiked collar in infantry blue and white inside a custom letter "C" in infantry blue with blue highlights and a custom wordmark "CITADEL with a the word "THE" in flag all in Infantry blue and blue highlights.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in grey, white and blue wearing a military hat in blue and gold and a spiked collar in infantry blue and white.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in infantry blue wearing a military hat and a spiked collar inside a letter "C" in white with infantry blue highlights.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in infantry blue wearing a military hat and a spiked collar inside a letter "C" in white with infantry blue highlights and a custom wordmark "CITADEL with a the word "THE" in flag all in Infantry blue.
The Citadel Bulldogs
1987 - 2021
A front view of mascot "G3" (short for General III) a bulldog in infantry blue wearing a military hat and a spiked collar.
The Citadel Bulldogs
1969 - 1987
A leaping bulldog in white with black highlights wearing a collar in brown and black and a blanket on his back in blue with a letter "C" in blue with white trim.
The Citadel Bulldogs
1969 - 1987
A leaping bulldog in white and black wearing a spiked collar and blanket with the letter "C" inside a circle with the arched wordmark "The Citadel Bulldogs" in black.