Charleston Cougars
A block letter “C” in white with grey highlights and maroon and gold trim and a wordmark “CHARLESTON” in white on a maroon background across the front of the letter. Created by Gil Shuler Graphic Design.
Cougars Alternate Logo
The Charleston Cougars are a beloved college sports team known for their fierce competitiveness and unwavering spirit. But many fans may not know the rich history behind the team's alternate logo. In this blog post, we will explore the evolution of the Charleston Cougars alternate logo and its significance for the team and its fans.
The Charleston Cougars first adopted their alternate logo in the 1980s, when the team transitioned from the College of Charleston to the University of Charleston. This logo featured a fierce cougar head with the letters "UC" emblazoned on its forehead. Using the letters "UC" was a nod to the team's name change and helped establish a strong brand identity for the Cougars.
The alternate logo underwent a few changes as the team continued to grow in popularity and success. In the 1990s, the "UC" letters were replaced with the full name of the university, "University of Charleston." This change not only added a more professional look to the logo but also helped to solidify the team's affiliation with the university.
In the early 2000s, the alternate logo underwent another transformation with the addition of the team's official colors - maroon and gold. This change was significant as it helped establish the team's brand identity and make the logo more visually appealing. The fierce cougar head remained the focal point of the logo, but adding the team's colors made it more recognizable and memorable.
The Charleston Cougars alternate logo has undergone a few more minor changes in recent years. In 2010, the letters "UC" were added back onto the cougar's forehead, but this time in a more subtle and modern font. This change was made to pay homage to the team's history while keeping the logo fresh and relevant.
Most recently, in 2016, the alternate logo underwent a significant update. The cougar head was given a more dynamic and modern look, with sharper lines and a more aggressive stance. The letters "UC" were also updated to a sleeker font, making the team's colors more vibrant. This update reflected the team's growth and success and was a way to keep the logo current and appealing to younger generations.
Charleston Cougars
2013 - Present
A beveled letter block "C" in white with grey highlights and gold and maroon trim with a slanted script wordmark "Charleston" across the front in maroon with gold trim.
Created by Gil Shuler Graphic Design.
Charleston Cougars
2013 - Present
A beveled letter block "C" in white with grey highlights and gold and maroon trim with a slanted script wordmark "The College" across the front in maroon with gold trim.
Created by Gil Shuler Graphic Design.
Charleston Cougars
2013 - Present
A beveled letter block "C" in white with grey highlights and gold and maroon trim.
Created by Gil Shuler Graphic Design.
Charleston Cougars
2008 - 2013
A pair of cougar's paws in gold and maroon grabbing a block letter "C" in maroon with gold highlights.
New shade of maroon and gold.
Charleston Cougars
2008 - 2013
A pair of cougar's paws in gold and maroon grabbing a block letter "C" in white with maroon highlights.
New shade of maroon and gold.
Charleston Cougars
2003 - 2008
A walking cougar in maroon, gold and white wrapped around a block letter "C" in white with gold highlights on a maroon with white trim background.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A gold, white and maroon cougar resting on a arched banner with the wordmark "COLLEGE OF" in white and "CHARLESTON COUGARS" in white with gold highlights on a maroon background behind a split-color shield in gold and maroon.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A pair of cougar's paws in gold and maroon grabbing a block letter "C" in maroon with gold highlights.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A gold, white and maroon cougar in front of block letter "C" in maroon with gold trim.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A gold, white and maroon cougar resting on a arched banner with the wordmark "COLLEGE OF" in white and "CHARLESTON COUGARS" in white with gold highlights on a maroon background behind a shield in maroon.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A gold, white and maroon cougar resting on a arched banner with the wordmark "COLLEGE OF" in white and "CHARLESTON COUGARS" in white with gold highlights on a maroon background behind a shield in gold.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
A resting full body cougar in maroon, gold, and white.
Designed by Phoenix Design Works.
Charleston Cougars
2003 - 2008
Custom interlocked initials "CC" in maroon with white trim.
Charleston Cougars
1991 - 2003
A side-view of a growling cougar's head in white and gold in the center of a non-serif letter "C" in maroon beside to the wordmark "harleston" in maroon and "ATHLETICS" with a line on either side of the word.
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