West Florida Argonauts
A bold, chiseled block wordmark featuring the letters “UWF” styled in deep Argo Navy and vibrant Argo Green.
Designed by The Moore Agency for the university’s transition to NCAA Division I, the mark utilizes a heavy navy silhouette anchor behind three-dimensional, beveled green lettering. The typography borrows the aggressive, sharp-angled styling of the university’s prior athletic wordmarks—complete with jagged cutout details on the ‘U’ that subtly hint at coastal and maritime elements.
West Florida Argonauts
2026 - Present
A bold, chiseled block wordmark featuring the letters "UWF" styled in deep Argo Navy and vibrant Argo Green with a vertical sword piercing behind the initials in deep Argo Navy, silver, and Argo Green.
West Florida Argonauts
2009 - 2026
A Greek warrior's head in blue, dark blue, and green, wearing a Corinthian helmet.
West Florida Argonauts
2009 - 2026
A Greek warrior in blue, dark blue, and green, wearing a Corinthian helmet, wielding a sword and shield featuring a key pattern above the initials "UWF" in silver with white highlights, and above the wordmark "ARGONAUTS" in white on a blue banner with dark blue trim.
West Florida Argonauts
2009 - 2026
A Greek warrior's head in blue, dark blue, and green, wearing a Corinthian helmet, next to the initials "UWF" in silver with white highlights and a wordmark "ARGONAUTS" in silver on a dark blue background.
West Florida Argonauts
2009 - 2026
A Greek warrior's head in blue, dark blue, and green, wearing a Corinthian helmet, next to the initials "UWF" in silver with white highlights.
West Florida Argonauts
2009 - 2026
The initials "UWF" in silver with white highlights, a sword passing horizontally through the initials in silver and dark blue below a Greek warrior's head in silver and dark blue, wearing a Corinthian helmet.
West Florida Argonauts
2009 - 2026
The initials "UWF" in silver with white highlights, a sword passing horizontally through the initials in silver and dark blue.
West Florida Argonauts
2009 - 2026
A shield featuring a green key pattern, with the initials "UWF" in silver with white highlights in front of the shield and a sword in green, silver, and dark blue behind the shield vertically.
West Florida Argonauts
2009 - 2026
A shield featuring a green key pattern, with the initials "UWF" in silver with white highlights in front of the shield.
"School Spirit Never Graduates"
From the first kickoff to the Final Four, your colors represent a lifetime of memories. Celebrate the traditions that define your campus and rep your alma mater with officially licensed gear for every season.
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West Florida Argonauts Logo History
The West Florida Argonauts logo history reflects the university's commitment to building a strong and recognizable athletic identity. Throughout the years, the program has introduced a variety of alternate marks that complement the primary logo while providing greater flexibility across uniforms, merchandise, digital media, and athletic facilities. Each West Florida Argonauts alternate logo preserves the program's Greek mythology theme while adapting to modern branding standards.
The most recognizable designs feature the iconic Greek warrior, Corinthian helmet, sword, shield, and Greek key pattern—symbols that represent courage, leadership, tradition, and excellence. During the university's transition to NCAA Division I, the athletic department introduced updated West Florida Argonauts logos with bold typography, cleaner lines, and contemporary styling that better reflect the program's growing national profile. To explore the program's complete typography and lettering evolution, visit our West Florida Argonauts Wordmark Logo page, which highlights every official wordmark used throughout the team's branding history.
Today, every UWF alternate logo plays an important role in the university's athletic brand. Whether used on uniforms, apparel, digital graphics, or promotional materials, these alternate marks strengthen the visual identity of the West Florida Argonauts while honoring the program's rich heritage. The complete West Florida Argonauts logo history demonstrates how the university has successfully evolved its branding while preserving the traditions and symbols that fans proudly recognize.
