Towson Tigers
A slanted custom wordmark “TOWSON” in white on a black background with grey trim is above a side view of a tiger’s head with mouth wide open in black, white, grey, and gold. Created by a local agency, MGH Advertising.
Tigers Wordmark Logo
Sports fans know that a team's logo is more than just a symbol. It represents the team's identity, history, and values. And for the Towson Tigers, their wordmark logo is no exception. In this blog post, we will look at the history of the Towson Tigers wordmark logo and how it has evolved.
The Towson Tigers, also known as the Towson University Tigers, are the athletic teams of Towson University in Maryland. The university's athletic program dates back to the early 20th century, but it wasn't until 1969 that the Tigers officially adopted their current name and logo.
The original Towson Tigers wordmark logo featured a bold, all-caps font in black with a white outline. The word "Tigers" was written diagonally, with the letters "T" and "S" overlapping each other. This logo was used for over two decades and became synonymous with the Towson Tigers brand.
In 1992, the Towson Tigers underwent a rebranding process, which included a new wordmark logo. The new logo featured a more modern and sleek design, with a tiger's head incorporated into the letter "T" in the word "Towson." The font was also updated to a more stylized and edgy look. This logo was used for almost two decades and became a fan favorite.
In 2010, the Towson Tigers once again updated their wordmark logo. The tiger's head was removed this time, and the font was bolder and more prominent. The letters were also separated, with "Towson" written on top and "Tigers" written below in a smaller font. This logo is still used today and can be seen on the team's uniforms, merchandise, and marketing materials.
But in 2017, the Towson Tigers gave their wordmark logo a modern and sleek makeover. The new logo features a bold, italicized black font with a gold outline. The letters are connected, giving the logo a more cohesive and unified look. The tiger's head was also incorporated into the letter "T" again, but it was more subtle and stylized this time. This logo has been well-received by fans and has become the primary logo for the Towson Tigers.
Towson Tigers
2011 - Present
A wordmark "TOWSON" in white on a black background with gold trim.
Font: Custom
Towson Tigers
2011 - Present
A side-view of a tiger's head with mouth wide open in black, white, grey, and gold beside wordmark "TOWSON" in white with black trim.
Font: Custom
Towson Tigers
2011 - Present
A side-view of a tiger's head with mouth wide open in black, white, grey, and gold beside wordmark "TOWSON TIGERS" in white with black trim.
Font: Custom
Towson Tigers
2002 - 2011
A side-view of a tiger's head with mouth wide open in black, white, grey, and gold beside wordmark "TOWSON" in black with grey trim.
Font: Custom
Towson Tigers
2002 - 2011
A side-view of a tiger's head with mouth wide open in black, white, grey, and gold beside wordmark "TOWSON TIGERS" in black with grey trim.
Font: Custom
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