Ohio State Buckeyes
Wordmark “OHIO STATE” in black and written across a red letter “O” with a grey outline.
Buckeyes Wordmark Logo
The Ohio State Buckeyes wordmark logo has been a part of the university’s identity since the beginning. The first iteration of this iconic symbol was created in 1902 and featured an outline of the state with a large “O” in its center, along with two crossed swords beneath it. This design remained unchanged until 1965 when it was modernized to feature more intricate details such as shading and highlights on both sides of the “O”. In 1987, another revision took place that removed all elements except for one bold version featuring only outlined block lettering style font spelling out Ohio State University.
The most recent update to this classic logo came about in 2013 when Nike redesigned it into what is now known as their official wordmark which features bolder lines and sharper angles throughout its design while still maintaining its original shape and structure from previous versions before it. This new look also includes three stars on each side representing Columbus' "Three C's" (Commerce, Culture & Community). Additionally, there are several variations available based on the sport or academic program that can be used interchangeably depending upon need or preference without losing any brand recognition value associated with the overall branding package for the OSU athletics department.
Overall, despite all changes made over time to keep up with current trends within the collegiate sports industry, the Ohio State Buckeyes Wordmark Logo remains true to itself by staying consistent across multiple mediums while keeping up appearances through various iterations over years. It serves as a great reminder of how important tradition is within the college sports world no matter how much times may change around us and will continue to do so well into future generations to come thanks to dedicated fans who represent the team proudly every day!
Ohio State Buckeyes
2013 - Present
Wordmark "OHIO STATE" in black and arched with a red underline.
Font: Ohio Collegiate by Geronimo Fonts
http://famfonts.com/ohio-state/
Ohio State Buckeyes
1991 - 2013
Wordmark "OHIO STATE" in white with black bold trim and arched with a red underline.
Font: Custom