Tribe Primary Logo

The William & Mary Tribe's primary logo has a rich history of over 80 years. It was first introduced in 1932 and has undergone several modifications, but has always remained true to its roots. The logo features a stylized depiction of a Native American warrior with a colorful headdress and bold, strong lines. This powerful image represents the strength and determination of the Tribe community and has become a symbol of pride for fans.

One of the most notable changes to the William & Mary Tribe primary logo occurred in 1978 when the university officially retired the “Indian” nickname and replaced it with the “Tribe.” This decision was made to honor and respect the Native American culture and to promote inclusivity and diversity within the university. The logo was updated to reflect this change, with the warrior now holding a shield with the letter “W” and the word “Tribe” written across it. This new logo not only represented the university’s commitment to inclusivity but also embodied the strong and united community of the Tribe.

Today, the William & Mary Tribe's primary logo continues to be a source of pride for fans, alumni, and the university. It has become an iconic symbol of the university’s rich history and strong values. The logo has been featured on countless merchandise, including apparel and sports gear, and has become a recognizable brand in college athletics. As a Tribe fan, I am proud to wear and display the primary logo, knowing its history and meaning. It represents our beloved sports teams and the strong and united community of the William & Mary Tribe.