The Golden Bears primary logo is a simple wordmark "Cal" scripted. Pulled from the previous primary logo that was in combination with a golden bear.
California Golden Bears
2004 - Present
2004 - Present
Wordmark “Cal” scripted in purple with yellow trim and a underscore.
California Golden Bears
1992 - 2003
1992 - 2003
A yellow and orange bear’s head with paw in a purple circle with script wordmark “Cal” on top and “GOLDEN BEARS” in purple with yellow trim.
California Golden Bears
1982 - 1991
1982 - 1991
A blue bear walking inside a blue ring with two bear paws. In the ring is wordmark “UNIVERSITY OF CALIFORNIA” on top in yellow and “THE GOLDEN BEAR” on the bottom in yellow.
Secondary Logo
California Golden Bears
1992 - Present
1992 - Present
Wordmark “Cal” scripted in yellow with purple trim and a underscore.
California Golden Bears
1992 - 2003
1992 - 2003
Wordmark “Cal” scripted in purple with yellow trim and a underscore.
Moved to primary logo in 2004