In an effort to create consistency across all applications that honors the past while attracting new audiences in an authentic and meaningful way, there will be a new primary logo that pays tribute to what Volunteer Athletics stands for. The Power T logo has stood as a primary icon for The University of Tennessee Athletics for over half a century. It signals a strong foundation that honors the tradition that has been built across decades of competition that creates distinction. The weight has been adjusted to maintain the powerful look and visual presence of the T, which will serve as the main identifying device for all programs.
TENNESSEE ATHLETICS PRESS RELEASE
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2015 - Present
Orange letter “T.” The letter “T” represent the state of Tennessee.
Designed by Nike. The tallest of the three Tennessee logos.
1997 - 2014
Orange letter “T.” The letter “T” represent the state of Tennessee.
1983 - 1996
Orange silhouette of a hunter with coon skin cap and holding a rifle over a wordmark “VOLS” with a star in the middle of the letter “O” in orange.
1967 - 1982
Orange letter “T.” The letter “T” represent the state of Tennessee.