SPORTS LOGO HISTORY

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New Orleans Saints Alternate Logo

new-orleans-saints-primary-logo

New Orleans Saints

2017 - Present

Old gold fleur-de-lis with multiple black and white outlines. Shade of old gold altered slightly for the 2017 season.


Saints Primary Logo
Saints Wordmark Logo
Saints Team History
Saints Team Merch

Saints Alternate Logo

The New Orleans Saints alternate logo has a long and storied history. It was first introduced in 1967 when the team began playing in the NFL as an expansion franchise. The original design featured a fleur-de-lis with gold outlining and white lettering on a black background, representing both the French heritage of Louisiana and faithfulness to God, particularly in relation to the New Orleans Saints Wordmark logo. Since then, several iterations of the logo have evolved to reflect changes within the organization or society at large.

In 1999, for example, they changed their color scheme from black and gold to black and old gold (a slightly darker shade) while keeping their iconic fleur-de-lis symbol intact; this change was made in part due to more modern trends but also because it better matched some other teams’ logos around that period like those used by Atlanta Falcons or Carolina Panthers. In 2006 they updated their look again by adding brighter colors such as navy blue, which was meant to represent strength & power, along with teal accents representing hope & joy - these two elements combined create an overall sense of optimism about not only football success but life itself!

Today's version is much different than it originally started; however, its core values remain unchanged: loyalty towards God/family/community plus dedication towards excellence no matter what obstacles may be encountered along the way – all things that make up the spirit behind who we are today! With each new iteration comes further refinement - ensuring our beloved emblem continues to convey the message “Who Dat Nation” so proudly stands for faithfulness, perseverance through adversity, triumph against odds… Go, Saints!

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New Orleans Saints

2009 - Present

A shield with the Saints logo and wordmark, being held by a Saints football player. The player is holding a football with a Saints helmet and wearing the #1.

New Orleans Saints Alternate Logo 2009 - Present

New Orleans Saints

2006 - Present

A black, white and gold Fleur de lis, Wordmark "SAINTS" in black and a black star on the spot for New Orleans. The background is gold on a map of the state of Louisiana.

New Orleans Saints Alternate Logo 2006 - Present

New Orleans Saints

2000 - Present

A black, white and gold Fleur de lis, a black star on the spot for New Orleans. The background is gold on a map of the state of Louisiana. A wordmark at the bottom in gold "SAINTS."

New Orleans Saints Alternate Logo 2000 - Present

New Orleans Saints

2000 - 2005

A black, white and gold Fleur de lis, a black star on the spot for New Orleans. The background is gold on a map of the state of Louisiana.

New Orleans Saints Alternate Logo 2000 - -2005

New Orleans Saints

1985 - 1999

A white and black Fleur de lis, a white star on the spot for New Orleans. The background is gold on a map of the state of Louisiana.

New Orleans Saints Alternate Logo 1985 - 1999

New Orleans Saints

1976 - 1984

Gold fleur-de-lis with black outline.

New Orleans Saints Alternate Logo 1976 - 1984

New Orleans Saints

1967 - 1984

A black and gold shield with the Saints logo and wordmark "SAINTS" in white.

New Orleans Saints Alternate Logo 1967 - 1984

New Orleans Saints

1967 - 1984

A black and gold shield with the Saints logo and wordmark, being held by a Saints football player. The player is holding a football with a Saints helmet and wearing the #25.

New Orleans Saints Alternate Logo 1967 - 1984

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