Bears Primary Logo
This page is dedicated to looking at the logo history of “The Monsters of the Midway.” This hallmark franchise has won eight NFL Championships, 1 Super Bowl and 1 memorable Super Bowl shuffle to its credit. The franchise of Walter Payton, Mike Singletary, and Gary Sayers has had a richer logo history than most.
Unlike some NFL franchises that have had many different looks over time, the Chicago Bears have kept the wishbone "C" for over 40 years. One of the original NFL teams, the Bears has had two logos with a bear and two without a bear.
In terms of the “C” logos, one of the “C” logos was colorless while the other was colored orange.
However, many may not know that this franchise has a logo history prior to being called the Chicago Bears. For the first two years, the franchise has to come up with logo ideas where their franchise was named the “Decatur Staleys” and the “Chicago Staleys”.
The franchise’s 1st logo existed when they started out as the Decatur Staleys. Their logo was inspired by their corporate sponsor.
Bears fans will enjoy this trip down memory lane through a detailed look at their logo history.
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1993
Unused Logo
A blue and white bear’s head roaring with a yellow with blue trim letter “C” behind the bear.
1974 - Present
In 1974, the team decided to keep the same wishbone “C” logo however, the logo changed from all white to a white with an orange border. This logo has remained unchanged ever since. While the orange color in the Chicago Bears logo stands for cheerfulness, happiness, activity and energy, the blue color symbolizes excellence and grace of the club. The white color, on the other hand, represents its charm and elegance.
1962 - 1972
The Bears wishbone “C” logo first appeared on the helmets in 1962. The “C” is in the same font as the “C” long worn on the Cincinnati Reds’ baseball caps.
1954 - 1973
This logo was introduced in early 1954 as a black bear crawling on top of a orange with black outline and white seams football.
1940 - 1953
The Bear’s first logo was introduced in the early 1940 with a black bear running with a football.
1921
With the move to Chicago, the new logo featured a small brown football in black outline. A wordmark “STALEYS” in red with a blue outline.
1920
The Decatur Staleys were formed in Decatur, Illinois in 1919, named after their sponsor, the A. E. Staley Company. This logo is A. E. Staley’s company logo and used for the football team.