Packers Wordmark Logo
The Green Bay Packers wordmark logo has been a symbol of success and pride for the team since its inception in 1919. Don Danser, an employee at the Acme Packing Company, designed the original logo. It featured an oval shape with two green “G”s on either side and a white football between them, all set against a navy blue background. This design remained unchanged until 1951, when Vince Lombardi took over as head coach of the team.
Lombardi wanted to make changes that would reflect his personality and vision for the franchise, so he asked graphic designer Pat Peppler to redesign their logo into something more modern-looking while still keeping its core elements intact. Peppler added yellow accents around each letter which gave it more contrast against the navy blue backdrop; this new version is now known as "the Lombardi Logo." In 1961, after another change from using block letters to script ones made by art director Artie Lisowski Jr., it became what we know today as “the official Green Bay Packers Wordmark Logo” - one that has become synonymous with excellence throughout football history ever since!
Today's version includes three shades of green (forest green being dominant) along with gold trimming around each letter; these colors are meant to represent both nature (green) and wealth/success (gold). The font used is Copperplate Gothic Bold, which gives off an old-timey feel but also ensures that everyone knows who they're cheering for: Go Pack Go! As such, this iconic emblem serves as a reminder of how far they've come and inspires the future – reminding us all why we love our beloved team so much year after year, no matter what happens on or off the field!
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1959 - Present
Single line wordmark “PACKERS” in yellow.Font: G.I. Jerk designed by Nerfect Type Laboratories