Chargers Primary Logo
The San Diego Chargers have been one of the most iconic teams in the NFL since their inception in 1960. The team has had a few different logos throughout its history, but none are more recognizable than the primary logo they’ve used since 1961. This classic logo features an interlocking “SD” with lightning bolts representing speed and power. It is often referred to as “the boatman,” a tribute to its original designer, Ernie Stautner, who was also known as Boltman for his work on other sports logos, including those of UNC Charlotte and North Carolina State University.
When it first debuted in 1961, this logo featured two yellow lightning bolts behind a white circle with blue lettering spelling out "San Diego" inside it. Over time however, this design began to evolve into what we know today; A navy blue background featuring gold trim around both letters and lightning bolts, along with yellow accents highlighting certain areas like edges or points, adding depth and dimensionality to the overall design making it stand out even more against opponents' designs at sporting events or television broadcasts alike.
Today's version of San Diego Chargers' Primary Logo remains essentially unchanged from when it was initially designed over 50 years ago yet still manages to capture attention wherever you go, thanks mainly due partly because people recognize how timelessly cool & stylish looks which make them proud to be part supporters such long-standing successful organization. Even though the team may no longer play home games there city, the spirit lives on through fans everywhere who proudly wear apparel bearing beloved emblems worldwide!
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2007 - 2016
The Chargers logo comprises of an arc-shaped gold lightning bolt with powder blue and navy blue outline, making a reference to the remarkable speed, agility and energy of the team.
2002 - 2006
The Chargers changed from the helmet logo to the bolt logo. The new logo is a white lightning bolt with navy blue and gold outline.
1988 - 2001
A new helmet logo was introduced in 1988, with a 3/4 view of navy blue helmet, the lightning bolt is white with a gold outline stretched across the helmet, the modern face mask has changed from gold to navy blue.
1974 - 1987
In 1974, the logo is changed to a helmet side view in royal blue. The helmet featured a gold lightning bolt with white border and a gold face mask.
1961 - 1973
In 1961, after experimenting with various shades of blue, the Chargers officially established “powder blue” and white as their primary colors and updated Chargers logo shield. Removed the blue circle with wordmark and enlarged the shield. On the shield the “LA” is removed now that they are in San Diego.