SPORTS LOGO HISTORY

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Los Angeles Rams Wordmark Logo

los-angeles-rams-primary-logo

Los Angeles Rams

2020 - Present

Initials “LA” in blue italics with the letter “A” arched back in blue and yellow to form a ram’s horn.


Rams Alternate Logo
Rams Primary Logo
Rams Team History
Rams Team Merch

Rams Wordmark Logo

The Los Angeles Rams have a long and storied history with their iconic wordmark logo. The team first adopted the logo in 1948, when they moved from Cleveland to Los Angeles. It was designed by Fred Gehrke, who had previously worked as an industrial designer for Lockheed Aircraft Corporation. The original design featured two large “Rams” letters in blue and gold connected with a white outline of horns on either side of the lettering. This simple yet striking design has become synonymous with the team since its inception over 70 years ago.

Over time, minor changes have been made to keep up with modern trends while still retaining its classic look and feel; most notably adding shading around each letter in 1998, which gave it more depth than before, along with some other minor tweaks here and there throughout the years that kept it looking fresh without straying too far away from what made it so famous originally: simplicity combined with boldness, especially in relation to the Los Angeles Rams Primary logo!

Today, this timeless symbol is one of the sports' most recognizable logos—a testament to how well-designed logos can stand up against even today's high standards of graphic design excellence! It continues to be used proudly by fans all over Los Angeles County as they cheer on their beloved Rams every Sunday during football season or any other day when pride needs showing off!

Sports Logo History Icon 75

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Los Angeles Rams Wordmark Logo 2020 - Present

Los Angeles Rams

2020 - Present

Rams primary logo representing the letters "LA" in blue and gold and wordmark "RAMS" in blue.

Font: Custom

Los Angeles Rams Wordmark Logo 2020 - Present

Los Angeles Rams

2020 - Present

Triple-lined wordmark "LOS ANGELES RAMS" in blue.

Font: Custom

Los Angeles Rams Wordmark Logo 2020 - Present

Los Angeles Rams

2020 - Present

Single-lined wordmark "RAMS" in blue.

Font: Custom

Los Angeles Rams Wordmark Logo 2017 - 2019

Los Angeles Rams

2017 - 2019

Double lined wordmark “LOS ANGELES” in blue and “Rams” in blue on a white background. The letter “R” is shaped like a ram horns.

Font: The "R" was custom made for their logo, the rest appears to be City Bold Italic by Berthold
http://fontsgeek.com/fonts/City-Bold-Italic

Los Angeles Rams Wordmark Logo 2016 - 2019

Los Angeles Rams

2017 - 2019

Single lined wordmark "Rams" in blue. The letter "R" is shaped like a ram horns.

Font: The "R" was custom made for their logo, the rest appears to be City Bold Italic by Berthold
http://fontsgeek.com/fonts/City-Bold-Italic

Los Angeles Rams Wordmark Logo 2016

Los Angeles Rams

2016 - 2017

Single lined wordmark "Rams" in blue with a gold background. The letter "R" is shaped like a ram horns.

Font: The "R" was custom made for their logo, the rest appears to be City Bold Italic by Berthold
http://fontsgeek.com/fonts/City-Bold-Italic

Los Angeles Rams Wordmark Logo 2016

Los Angeles Rams

2016 - 2017

Double lined wordmark "LOS ANGELES" in blue and "Rams" in blue with a gold background. The letter "R" is shaped like a ram horns.

Font: The "R" was custom made for their logo, the rest appears to be City Bold Italic by Berthold
http://fontsgeek.com/fonts/City-Bold-Italic

Los Angeles Rams Wordmark Logo 2016 - Present

Los Angeles Rams

2016 - 2017

Single lined wordmark "LOS ANGELES RAMS" in blue.

Font: Unknown

Los Angeles Rams Wordmark Logo 1984 - 1994

Los Angeles Rams

1984 - 1994

Single lined wordmark "RAMS" in blue and letters "LA" in yellow on top of the wordmark.

Font: Unknown

Los Angeles Rams Wordmark Logo 1972 - 1983

Los Angeles Rams

1972 - 1983

Double lined wordmark "LOS ANGELES" on top and "RAMS" on the bottom in blue.

Font: Unknown

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Select your favorite current Los Angeles Rams wordmark logo?

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