SPORTS LOGO HISTORY

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Green Bay Packers Primary Logo

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Packers Primary Logo

The Green Bay Packers are one of the oldest and most storied franchises in the National Football League. Since their founding in 1919, they have been a part of NFL lore, having won 13 league championships over the years. One of their most iconic symbols is their primary logo—a green “G” with an outline around it that looks like a football shape. The logo has gone through several iterations since its inception but has remained largely unchanged throughout its history as a testament to team pride and loyalty among fans.

The original version was created by George Whitney Calhoun who served as editor-in-chief for Packer Digest from 1922–1924; he used his own handwriting to create it on paper before submitting it to be printed onto uniforms and other merchandise for sale at games or events associated with the team. The first official version appeared on helmets during World War II when players wore them while serving overseas; this design featured white letters surrounded by yellow stars instead of green lettering inside an outline which would become more common later on after WWII ended (1945).

In 1961, Vince Lombardi took over head coaching duties for Green Bay and decided that he wanted something different than what had already been established—so he commissioned graphic designer John Gordon to come up with something new: thus emerged today's classic look featuring two shades of dark blue along with bright yellow outlining each letter within an oval shape representing both strength & solidarity amongst all members wearing/displaying such insignia proudly! As time went on minor tweaks were made here and there but overall this emblem remains intact even now decades later showing just how much love & respect people have towards these beloved sports heroes from Wisconsin!




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Green Bay Packers
1980 - Present

The redesigned logo consists of white football shaped “G” on a green oval with a yellow border.


green-bay-packers-primary-logo-1961-1979
Green Bay Packers
1961 - 1979

The oval “G” logo was added in 1961 when Lombardi asked Packers equipment manager Gerald “Dad” Braisher to design a logo. Braisher tasked his assistant, St. Norbert College art student John Gordon. Satisfied with a white on green football-shaped letter “G”, the pair presented it to Lombardi, who then approved the addition.


green-bay-packers-primary-logo-1956-1961
Green Bay Packers
1956 - 1961

In 1956, the logo featured a quarterback wearing No. 41 behind a yellow football with a backdrop of the state of Wisconsin in green. The state also marked both Green Bay and Milwaukee on the state. The No. 41 was worn two decades earlier, both by Arnie Herber and Clarke Hinkle.


green-bay-packers-primary-logo-1951-1955
Green Bay Packers
1951 - 1955

After Curly Lambeau’s exit in 1949, the “New Packers” introduced their first official logo, featuring a green wordmark with a yellow border “Packers” and a orange with yellow outline football in between two orange goal posts.


green-bay-packers-primary-logo-1921
Green Bay Packers
1921

Green Bay Acme Packers Primary logo from 1921 NFL season.


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