
Chicago Bears
A front-facing orange with a navy outline bear’s head with mouth wide open giving a mighty roar.
Former alternate logo.
Bears Wordmark Logo
The Chicago Bears wordmark logo has been a beloved symbol of the team for decades. The iconic logo is instantly recognizable and integral to the team’s identity. It has evolved, but its core design elements have remained consistent since its introduction in 1974.
Overall, there's no denying that this iconic wordmark holds immense sentimental value for diehard fans across generations - from those who remember watching games at Soldier Field during its heyday right through present-day supporters cheering on current players like Khalil Mack & Mitchell Trubisky each Sunday afternoon (or Monday night!). It truly is an integral part of what makes being a Chicago Bear fan so special: knowing you're connected to something bigger than yourself, which will remain forever linked with your favorite NFL franchise long into future seasons ahead!

Chicago Bears
1974 - Present
The former primary Bears logo on top of the wordmark "BEARS" in dark navy blue.
Font: Custom

Chicago Bears
1974 - Present
Wordmark "BEARS" in dark navy blue.
Font: Custom

Chicago Bears
1974 - Present
Wordmark "BEARS" in orange.
Font: Custom

Chicago Bears
1999 - 2016
Wordmark "BEARS" in blue with the Bears alternate logo of a bear's head in place of the letter "A."
Font: Custom
Football Sports Fan Products
The FOOTBALL FAN's Guide to the Chicago Bears Logo History
In this comprehensive video, we present The Football Fan's Guide to the Chicago Bears Logo History, taking you on a visual journey through the evolution of one of the NFL's most iconic emblems. Discover how the Bears' logo has changed over the years, reflecting the team's storied past and the spirit of its passionate fanbase...