Portland Trailblazers
The main change is the swap of the colors in the pinwheel, with red moving up top, and white – instead of silver – going to the bottom. There’s also a slight design change in terms of the angles and the ends of the pinwheel which do look pretty nice. As for other changes, the font has been updated — there are now serifs on both the “P” and “T” — and the lines are now at a 45 degree angle, which according to the team represents “the 45th Parallel North that leads on a path to the Northwest region.” Anyone who has driven over and over again past that 45th Parallel sign on I-5 in Salem can attest to that.
Portland Trailblazers
2005 - 2017
The most recent changes to the logo add silver trim and a black background and move the red back to the bottom of the pinwheel, as it initially appeared in 1970. This gives the logo a three-dimensional appearance again. A wordmark "PORTLAND" in white at the top and "TRAIL BLAZERS" in white with red trim at the bottom. The typeface also changes, adding a trailing serif to the letters, signifying motion.
Portland Trailblazers
2004
Silver was added to the pinwheel and a three-dimensional background in black with a silver border. Added on top the wordmark "PORTLAND" and on the bottom "BLAZERS" in white with a red trim.
Portland Trailblazers
2003
This most recent adjustment adds silver, tapers the ends of the lines, shifts black as a border and moves the red back to the bottom of the pinwheel, as it initially appeared 1970. This gives the logo a three-dimensional appearance. A wordmark "BLAZERS" in black with red trim.
Portland Trailblazers
1991 - 2002
The 1992 update tilted the pinwheel 45 degrees and flipped the red on top and the black on the bottom. A slanting bold font wordmark "BLAZERS" to the right of the logo.
Portland Trailblazers
1971 - 1991
The initial creation of the Trailblazers logo had the lines going up and down with black on top and red on bottom. A wordmark on top "portland" in black and on the bottom "trail" in red and "blazers" in black.
The Story Behind the Portland Trail Blazers Logo: A Design Breakdown
The video "The Story Behind the Portland Trail Blazers Logo: A Design Breakdown" delves into the rich history of the Portland Trail Blazers logo, tracing the evolution of the iconic Pinwheel logo from its 1970 origins to its modern iterations. Through a detailed breakdown of the Blazers' logo
The Path of the Portland Trailblazers Logo
The Portland Trail Blazers logo history began in 1970 with a pinwheel design. First, the Portland Trail Blazers old logo used red, white, and black. Then, it got sharper lines since fans loved the dynamic swirl. Now, it’s iconic. Visit the NBA Trail Blazers page for team details. The Portland Trailblazers logo reflects Portland’s spirit.
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