SPORTS LOGO HISTORY

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Boston Celtics Alternate Logo

boston-celtics-primary-logo

Boston Celtics

1997 - Present

The world-famous figure has his left eye winking at you, his left hand resting on his shillelagh, his right index finger is pointing straight upward with a brown basketball sitting atop, his left foot crossed over and to the side of the right foot, he possesses a big smile (with a pipe projecting from the right corner of his mouth) and he is dressed in black buckle shoes, black pants, a gold front-button vest with a matching bow tie (with green three-leaf clovers displayed prominently in view on both), a long-sleeved white shirt and all topped off with a black derby hat with the same matching three-leaf clovers. A wordmark “BOSTON CELTICS” in white arched around the logo in a green circle.


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Celtics Alternate Logo

The Boston Celtics have an iconic logo that is recognized around the world, particularly in relation to the Boston Celtics Wordmark logo. However, they also have a long history of alternate logos, which are just as recognizable to many fans. From their classic shamrock design to their more modern “Lucky” leprechaun logo, the Celtics' alternate logos showcase some of the most beloved designs in sports branding.

The first official Boston Celtics alternate logo was introduced in 1992 and featured a green three-leaf clover with “Celtics” written across it. This design was used for various promotional materials and merchandise until 1998, when it was replaced by an updated version featuring a four-leaf clover instead of three leaves and larger lettering for "Celtics." The team kept this look until 2002, when they changed it up again with another iteration featuring two interlocking Cs inside a basketball shape surrounded by stars; this one lasted until 2009 before being phased out once more in favor of something new: The Lucky Leprechaun Logo! This version features an anthropomorphic leprechaun character holding up his lucky four-leaf clover while wearing traditional Irish clothing such as a hat, coat, shoes, etc., against a backdrop made from a Celtic knotwork pattern – making him both instantly recognizable and unique at the same time!

Overall, these various iterations show how much thought goes into creating a compelling brand identity for professional sports teams like Boston Celtics, who need to stand out amongst the competition so that fans can easily recognize them wherever they go or whatever sport is watching! With its timeless designs spanning decades now - each one showcasing different aspects of the team's culture & heritage - there is no doubt why so many people still love these alternative looks today, even though the original has become an iconic symbol itself over the years too...
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Boston Celtics

2015 - Present

Silhouette of green leprechaun spinning basketball on white circle with wordmark "BOSTON CELTICS" in green and a green border.

Boston Celtics Alternate Logo 2015 - Present

Boston Celtics

2014 - Present

Silhouette of green leprechaun spinning basketball on white circle with a green border.

Boston Celtics Alternate Logo 2014 - Present

Boston Celtics

2014 - Present

Silhouette of leprechaun spinning basketball on green background circle with a wordmark "BOSTON CELTICS" in green.

Boston Celtics Alternate Logo 2014 - Present

Boston Celtics

2014 - Present

Silhouette of leprechaun spinning basketball on green background circle.

Boston Celtics Alternate Logo 2014 - Present

Boston Celtics

1998 - Present

A green cloverleaf inside a white circle with wordmark "CELTICS" above in green.

Boston Celtics Alternate Logo 1998 - Present

Boston Celtics

1998 - Present

Wordmark "CELTICS" above a clover in white on a green background circle.

Boston Celtics Alternate Logo 1998 - Present

Boston Celtics

1995 - Present

Celtic in gold and black twirling a brown basketball with a brown cane.

Same Celtics from the primary logo without the wordmark and the green circle.

Boston Celtics Alternate Logo 1995 - Present

Boston Celtics

1961 - 1968

The "leprechaun logo" has been updated by adding an orange background with a black drop shadow. The crowned leprechaun has not changed.

Boston Celtics Alternate Logo 1961 - 1968

Boston Celtics

1946 - Present

"Celtics" in white script with a cloverleaf above the script in a green border.

Boston Celtics Alternate Logo 1946 - Present

Boston Celtics

1946 - Present

"Celtics" in green script with a cloverleaf above the script in solid green.

Boston Celtics Alternate Logo 1946 - Present

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Boston Celtics Logo History: Explore the Iconic Logo History in Depth

Explore a captivating journey through the rich history of the Boston Celtics Logo! From its humble beginnings to its current iconic status, delve into the evolution and significance of one of the most recognizable logos in sports history. 🍀🏀 Discover the essence of Celtics history with our Logo History collection.

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