Cleveland Browns
The updated helmet logo is reflective of today’s modern Cleveland, the design honors the past while evolving into the future. The iconic brown and white stripes stand tall over the orange helmet, a new orange color that matches the passion of the Dawg Pound. The new brown face mask represents the strength and toughness of Cleveland.
Cleveland Browns
2015 - Present
A brown bulldog profile outline with a snarling face.

Cleveland Browns
2003 - 2014
Letter "B" inside brown outline of a football with orange and brown stripes.

Cleveland Browns
2003 - 2014
Orange and brown bulldog and brown, white and orange eyes with a front view called "Dawg."

Cleveland Browns
1999 - 2002
When the Browns returned to the NFL in 1999, the team introduced a “Dawg Poung” logo. A brown and white Dawg wearing a Brown's helmet clenching an orange football in his mouth.

Cleveland Browns
1960 - 1969
A brown dressed Elf running with a football in a straight arm position.

Cleveland Browns Logo History and Alternate Pictures
Over the years, Cleveland Browns logo history reveals subtle but meaningful alternate designs. These appeared on promotional gear, banners, and retro merchandise. Some featured mascot-style images or bold typefaces. A few fans still favor the Cleveland Browns vintage logo from older media guides. You can compare these with the primary helmet mark on our Cleveland Browns primary logo page.
Collectors often search for rare Cleveland Browns logo pictures from past eras. These versions offer a visual timeline of how the brand has stayed consistent while adapting slightly. To view the team's official branding assets, visit the Cleveland Browns website. From past to present, alternate marks show the Browns’ tradition-driven identity.




