Nets Wordmark Logo

The Brooklyn Nets wordmark logo has a long and storied history. It began in 1967 when the team was first established as part of the American Basketball Association (ABA). At that time, they had a shield-shaped logo with an orange basketball at its center. This remained their primary logo until 2012 when they rebranded to the Brooklyn Nets.

With this new identity came a new wordmark logo featuring “BROOKLYN” in bold capital letters above “NETS” written in black italic font underneath it. The colors used were white for BROOKLYN and black for NETS, giving it an elegant yet modern feel that resonated with fans of all ages worldwide who embraced this iconic symbol of New York City's beloved NBA franchise.

Since then, there have been several iterations on this design, including changing up colors or adding additional elements such as stars or stripes to give it more visual appeal but always maintaining its core shape and style so that everyone would recognize it instantly no matter where they saw it displayed - whether on merchandise or during games at Barclays Center arena itself!