San Francisco 49ers
Interlocked Initials “SF” in white with a black outline inside a scarlet stretched oval with 49er gold and black stretched ovals.
A new shade of red.
San Francisco 49ers
2005 - 2009
Interlocked Initials "SF" in white with a black outline inside a scarlet stretched oval with 49er gold and black stretched ovals.
A new shade of red.
San Francisco 49ers
2002 - 2005
Interlocked Initials "SF" in white with a black outline inside a scarlet stretched oval with 49er gold and black stretched ovals.
A new shade of red.
San Francisco 49ers
1996 - 2002
Interlocked Initials "SF" in white with a black outline inside a scarlet stretched oval with 49er gold and black stretched ovals.
San Francisco 49ers
1968 - 1996
Interlocked Initials "SF" in white with a black outline inside a red stretched oval with a black outline.
San Francisco 49ers
1954 - 1968
The original 49ers logo featured a mustached gold miner from the 1849 California Gold Rush, dressed in plaid pants and a red shirt, jumping in midair with his hat falling off and firing pistols in each hand: one nearly shooting his foot, and the other at the head.
San Francisco 49ers
1952 - 1954
A mustached Gold Rush prospector in a red shirt and plaid trousers leaping mid-air, firing a pistol in each hand with his hat flying off.
San Francisco 49ers
1946 - 1952
A mustached Gold Rush prospector in a red shirt and plaid trousers leaping mid-air, firing a pistol in each hand with his hat flying off, set over a brown football with "Forty Niners" scripted above (as the smoke leaving the barrel of the gun) and "SAN FRANCISCO" in serif capitals across the top.
The prospector references the 1849 California Gold Rush that gave the team its name.
Used during their time in the AAFC for two years.
Uncovering the Iconic Legacy: San Francisco 49ers Logo
As a loyal and passionate 49ers sports fan, it's time to uncover the iconic legacy of our beloved team's logo. The iconic SF symbol represents our city's resilience, diversity, and unbeatable spirit.
The 49ers Logo Evolution: A History of the NFL's Coolest Crest
Dive into 'San Francisco 49ers Logo History: From Tradition to Modern Design,' an engaging chronicle presented by Sports History Group. This captivating study traces the evolution of the 49ers logo from its traditional beginnings to its modern incarnation. The logo's transformation over the years mirrors the dynamic changes within the sport and society while maintaining its roots in the rich history of San Francisco and the gold rush era. We delve into the artistic and marketing influences that have shaped the logo's design, its impact on fans, and how it has become an iconic symbol in the world of the NFL. Join us as we journey through the fascinating history of one of football's most recognizable emblems.
"The Legends May Retire, But the Gear is Forever"
History is written on the field, but it’s worn in the stands. From throwback threads to the latest sideline styles, grab your official NFL gear and carry the legacy of your team into the next generation.
Shop the Official NFL Collection
All 49ers Fans: Time to Cast Your Vote
Click to go to NFL Logo Battle and vote
A Look Back at the 49ers Primary Logo Evolution
The San Francisco 49ers logo has remained remarkably consistent since the 1960s. The old San Francisco 49ers logo featured a mustached gold miner firing pistols—a fun, vintage concept eventually replaced by the sleek oval “SF” monogram in 1968. Minor refinements have improved clarity and color balance over the years. For early versions and rare marks, check out the San Francisco 49ers alternate logo page, which highlights secondary designs throughout team history.
Today, the San Francisco 49ers logo stands as one of the most recognizable in American sports. Fans frequently use the San Francisco 49ers logo PNG for custom graphics, gear, and fan art. The consistent use of red, black, and gold creates a bold identity across helmets, merchandise, and media. Rooted in the San Francisco 49ers logo history, the emblem blends tradition and competitiveness. For more details and official branding, visit the 49ers’ website.