Bengals Wordmark Logo

The Cincinnati Bengals have a long and storied history with their wordmark logo. The team was founded in 1968, and the original logo featured two Bengal tigers facing each other on either side of an orange ball with the words “Cincinnati Bengals” written above them. This design remained unchanged until 1981 when they introduced a new look featuring an updated typeface for the wordmark and a more stylized tiger head at its center.

In 1997, they unveiled yet another redesign that included changes to the font size and color scheme of their wordmark logo; this time, it boasted bolder letters in black set against an orange background rather than white like before. The final significant change came in 2004 when they replaced all previous versions entirely by introducing what is now known as their current primary mark: A sleek black-and-orange shield shape containing two crossed sabers beneath which sits an aggressive-looking Bengal Tiger head atop a football shape bearing three stars representing Ohio's flag colors (red, white & blue).

Throughout its evolution over decades past, one thing has remained constant about Cincinnati’s iconic emblem—its ability to capture fans' hearts through its aggressive representation of determination and strength that has been an integral part of this beloved franchise since day one!