Bills Wordmark Logo

The Buffalo Bills’ iconic wordmark logo has been a team staple for over 50 years. It was first introduced in 1962 and has undergone several iterations since then, but its basic design remains unchanged. The original logo featured the words “Buffalo Bills” written in white letters on a blue circle with red trim, while later versions added stars around the outside of the circle to give it more flair. The current version features an updated font that gives it a modern look while still paying homage to its classic roots.

The logo is also highly recognizable due to its association with one of football's most legendary teams and players: Hall-of-Famer Jim Kelly and his "K-Gun" offense which powered Buffalo's run to four consecutive Super Bowl appearances from 1991–94 under head coach Marv Levy. During this era, fans embraced Kelly, his K-Gun offense, and their beloved team's bold new wordmark logo. This symbol continues today on everything from helmets to jerseys worn by players at home games at New Era Field or away games across North America!

Since 1962, when Ralph Wilson Jr. founded what would become one of the professional sports' most successful franchises ever -the Buffalo Bills – their instantly recognizable wordmark Logo featuring 'Bills' surrounded by stars had remained intact despite minor changes over time, staying true throughout history even during times when success wasn't so easy for them (like now). But no matter how tough things get for them as we advance, they can always take pride knowing they've got an iconic brand image that will never fade away!