Hornets Wordmark Logo

The New Orleans Hornets wordmark logo has a long and interesting history. It was first used in 2002, when the franchise moved to New Orleans from Charlotte, North Carolina. The original logo featured an aggressive-looking hornet with its wings spread wide and ready to sting anyone who threatened it. This symbolized the team’s determination to succeed no matter what obstacles they faced during their transition period into a new city.

In 2013, after 10 years of using the same logo, the franchise decided that it was time for something fresh and modernized their look by introducing a brand new wordmark design which incorporated both purple and gold colors as homage to Louisiana's flag colors while still paying tribute to traditional basketball logos of teams past such as those used by Chicago Bulls or Los Angeles Lakers . The font style chosen for this iteration is bolder than before but also more rounded giving off an overall feeling of strength yet friendliness at same time which perfectly encapsulates spirit behind this team's identity even today .

Overall ,the evolution of New Orleans Hornets' wordmark over last two decades reflects not only changes within organization itself but also how NBA franchises have been constantly adapting designs in order stay relevant among current trends without sacrificing any sense originality or heritage associated with them . In case these particular Hornets ,it seems like they've succeeded on all fronts since their latest design continues capture attention fans around world while still remaining true roots from where journey began all those years ago