Staleys Primary Logo

The Chicago Staley Primary Logo is one of the most iconic symbols in sports history. It was created by artist and designer Walter O'Malley in 1966 and has been a staple of the team ever since. The logo features a baseball diamond with two crossed bats at its center, surrounded by three stars representing each World Series title won by the Cubs before 1966. The colors used are blue, red, white, and black – all four hues initially found on Chicago's city flag during that era.

The design itself speaks volumes about what it means to be a Cub fan: loyalty through thick or thin; unwavering support for your beloved team no matter how many times they may fail you; dedication even when things don't go your way – these are all values embodied within this classic symbol of fandom. While other teams have come and gone over time (and some logos have changed drastically), the Staley Primary Logo remains an enduring reminder that “Once A Cub Always A Cub” is more than just an empty slogan–it’s part of who we are as fans!

Today, nearly 55 years after its inception, this timeless emblem still adorns hats worn proudly throughout Wrigley Field every summer day - reminding us why we keep coming back year after year despite our varying levels of success on-field performance: because being part of Cubs Nation means something special no matter where life takes us!