This is the fifth logo change the team has undergone in its 36-year history, dating back to the inaugural 1974 - 1975 season in Louisiana. The mountain logo is still considered the primary logo by the NBA for now, but Jazz president Randy Rigby said the J-note will be used by the team as the "featured logo" for the near future.
"The revised designs offer a cohesive representation of the Utah Jazz brand with the integration of new elements and iconic Jazz marks," chief marketing officer Craig Sanders said in a news release. "We remain true to our navy, gold and green colors for Jazz fans and the team, but present them in a clean and modern fashion. This brand identity package reflects our franchise history with an eye to the future."
The look harkens back to a team that was born as the New Orleans Jazz with the ‘J’ as an eighth note in 1974. The logo evolution has gone full circle as an acknowledgment of the team’s heritage. The mountain logo is no longer part of the graphics package with an emphasis now on the ‘Jazz’ wordmark and the name of the home state embedded above the nickname, which echoes the primary logo from 1979-96.
2016 - Present
The Utah Jazz unveiled their new color scheme and the classic J-note logo, revealing a familiar look that is a throwback to the team’s early years in New Orleans and Salt Lake City. The team will now sport some of its old-school colors, including dark green and dark yellow as trim colors. Gray joins the darker blue, green and yellow tones as an official Jazz color. The Jazz wordmark – with the iconic music note “J” and the state’s name, will now be the team’s primary logo.
2010 - 2015
In 2010 the logo did not change expect for the colors. The ring is in dark blue and the mountains in green and white. The wordmark “JAZZ” is now in white with a yellow border. The wordmark “UTAH” in white on top.
2005 - 2010
The new color scheme, which the team used until the end of the 2009 – 2010 season, consisted of navy blue, powder blue, silver and purple. The team logo remained the same, with the exception of the new color variation and removal of the streaking wordmark.
1997 - 2004
For the 1996 – 1997 season, the Jazz drastically updated their logos, with a new color scheme of purple, slightly lighter from the previous shade, copper and turquoise. A wordmark “JAZZ” in purple and blue against mountains in a copper circle with a purple basketball. They added a streaking wordmark.
1980 - 1996
In moving to Salt Lake City the Jazz kept the same logo as was in New Orleans. They changed out the city name with the new state name Utah. Added a wordmark “UTAH” in purple.
1975 - 1979
This logo consists of a multi-color basketball forming the letter “J” note to begin writing the team’s nickname “JAZZ” and another wordmark “NEW ORLEANS” above the name Jazz.