Toronto Raptors Primary Logo
For the first time, the Toronto Raptors primary logo will not feature a cartoon dinosaur. While your inner, Barney-loving child cries out in protest, your adult aesthetic senses will likely be pleased. When the dinosaur absconded from the logo, he left his indelible claw marks slashed into the new 2015 logo’s basketball.
2015 - Present
The new design features a silver basketball with black lines that resemble the dinosaur claw that’s long been associated with the team. The words “Toronto Raptors” appear in white, block lettering above and below the basketball design on a black background with a red border. The new logo was designed by local firm Sid Lee a creative services agency.
2009 - 2014
The logo used since 2008 is a slight modification of the original logo from 1996, with the color purple removed. A red raptor dribbling a silver basketball on a black circle with a wordmark “TORONTO RAPTORS.”
1996 - 2008
The original Raptor logo is a red dinosaur in a basketball uniform with the letter “R” on it’s chest dribbling a silver basketball on a purple circle with a black semi-circle above. A wordmark “TORONTO” in silver on top and “RAPTORS” in silver in a “u” shape.