Kings Wordmark Logo

The Kansas City Kings have a long and storied history, which is reflected in their iconic wordmark logo. The first iteration of the logo was designed in 1972 when the team joined the National Basketball Association (NBA) as part of an expansion into larger markets. This original design featured simple lettering with a crown hovering above it, symbolizing royalty and power associated with kingship.

Over time, various changes were made to this classic design to reflect modern trends while still maintaining its traditional features. In 1988, for example, several stars were added around the crown to give it more visual appeal and also signify that this was an NBA franchise rather than just any ordinary basketball team. Other minor tweaks included adjusting font size or adding additional colors such as purple or gold over subsequent years until 1997 when they adopted their current version featuring blue letters against a white background with no other embellishments besides two thin lines on either side of "KINGS."

Today's Kansas City Kings' wordmark logo continues to be one of the most recognizable logos in professional sports due to its timelessness and simplicity; however, there are subtle nods towards modernity that make it stand out from other designs without compromising its core values – strength & tradition – which have been at heart since day one!