“Our franchise has a rich history containing numerous logo and color designs throughout our incredible 50- year story in Denver, “said Josh Kroenke, Vice Chairman of Kroenke Sports & Entertainment. “The journey leading to this moment started several years ago with extensive market research and numerous in-depth conversations with our fans, players, and key partners.
“The Denver Nuggets have always welcomed change and are continually looking for ways to innovate as shown by our evolution from the ABA’s Denver Rockets, to Maxie the Miner, the iconic Rainbow Skyline, and on to the Mountain Peak and Pickaxe. Each era of Nuggets basketball has its own distinct look and feel, and our amazing fans should know that this latest progression aims to celebrate our unique history while turning the page to represent the current and future era of our team.”
“The Nuggets' new brand identity is designed to reflect the dynamic and creative city that we call home, the new look mirrors this exciting era of Nuggets basketball," said Declan J. Bolger KSE Senior Vice President and Chief Marketing Officer. “We are looking forward to incorporating the new logos and uniforms into what will be an exciting 2018 - 2019 season.”
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2019 - Present
Gold pickaxes with a white and gold mountain peak between them, a white and gold basketball below inside a navy blue and red with gold trim roundel. Wordmark “DENVER NUGGETS” in white encircling the logo separated by two odd shaped gold stars.
2009 - 2018
A darker blue snow capped mountain peak over “Nuggets” wordmark in yellow with a light blue trim. This logo has evolved for the 2009 season with the reintroduction of navy blue to the previous color scheme.
2004 - 2008
In 2003, the team switched to a new color scheme of light blue and bright gold, ditching the darker navy and gold. The logo stayed the same from 1994.
1994 - 2003
In 1993, the team decided to do a complete overhaul of the rainbow look and completely redesigned the team logo. The new logo featured a dark blue snow capped mountain peak over a gold arched “Nuggets” wordmark. An additional wordmark “DENVER” in white above the team name. The entire logo has a red trim.
1982 - 1993
For the 1981 – 1982 the team decided to do a multi-color mosaic looking logo. The Nuggets black colored font made the transition to the new logo that featured the Denver skyline in a rainbow blocked colored design.
1976 - 1981
The Nuggets first logo was “Maxie the Miner”. The red, blue and white miner was a “Yukon Cornelius” looking prospector who was giddy, leaping in the air, holding a ABA basketball and a prospecting pick axe. A wordmark “Denver” in red and “Nuggets” in blue with a unique font.
1974 - 1976
The Nuggets first logo was “Maxie the Miner”. The red, blue and white miner was a “Yukon Cornelius” looking prospector who was giddy, leaping in the air, holding a ABA basketball and a prospecting pick axe. A wordmark “Denver Nuggets” arched around the miner in blue with a unique font.
1972 - 1974
The final logo for the Rockets was a yellow and purple rocket dribbling a basketball over rocky mountains with a purple circle and a wordmark “DENVER ROCKETS” in purple.
1968 - 1971
This custom design of owner Bill Ringsby trucking company logo, used as the original Denver Rockets logo with a wordmark “ROCKETS” written across a orange basketball surrounded by a ring. In addition, a wordmark “DENVER” on top and “RINGSBY SYSTEM” on the bottom in black on a white background.