
Utah Mammoth
A side view of a mammoth’s head with a mountain range in the back of the head and a tusk and trunk in light blue, white, and black.
Mammoth Primary Logo
The Utah Mammoth's main logo? It's the heart of their whole identity. You see this potent mix of design choices that try to capture the team’s grit, their pure strength, and that bond with Utah's natural wonders. Digging into the Utah Mammoth logo's past, fans can witness how it has changed and transformed. You see the critical updates that have given it its modern-day feel over time. As the team's stamp, it embodies Utah's spirit through that rugged design and that innovative branding. This Utah sports team logo isn't just an image; it signifies both the team's adventures and huge ambitions. It's a special piece of Utah Mammoth’s past. You look back and see the dynamic changes that happened over time. In the end, what is this Utah Mammoth symbol? That's the key to what the team represents, with its rich history and total commitment to top-tier excellence.

Utah Hockey Club
2024 - 2025
The Utah Hockey Club logo, used temporarily for their inaugural season only, showed UTAH in large black lettering within a Mountain Blue circle with HOCKEY CLUB surrounding it in white and outlines of black and blue around the circle. The Utah Hockey Club used this simple name and logo due to the relatively short turnaround time between getting the franchise in the Spring of 2024 and their first game for the team just four months later.

Arizona Coyotes
The Kachina logo returns as the Arizona Coyotes full-time primary logo. The logo remains the same as it did in the late 1990s, a kachina-doll style coyote posed in the shape of a letter “A” holding a hockey stick.

Arizona Coyotes
2015 - 2022
The primary logo for the Arizona Coyotes is an aggressive coyote howling at the moon. It has a two-tone face with zig-zag black markings down the middle, three pieces of mane leading down to the neck, and triangular markings in the ear and chin. The Arizona Coyotes logo includes four triangles across the snout's bridge, representing the Four Peaks.
Adrenalin Design Group designed the logo.

Phoenix Coyotes
2004 - 2014
In 2003 - 2004, the Coyotes introduced a much cleaner, less experimental design to represent the team. The color scheme was simplified to a brick and tan and the logo is way less busy than the hectic design that came before it.

Phoenix Coyotes
2000 - 2004
In 1999 the logo remained same with a darker shade of brick red and removed the wordmark "Phoenix Coyotes." The coyote image is much larger.

Phoenix Coyotes
1997 - 2000
When first designing the logo, artist Greg Fisher was actually asked to stay away from something menacing and instead focus on embracing the Southwest culture in an attempt to make the Arizona residents feel the team truly belonged to them. The logo consists of a sienna-colored Coyote wearing half of a sand-colored goalie mask and a brick red hockey jersey with hunter green pants. Clutching a sand hockey stick with a purple crescent moon logo on its chest.

Winnipeg Jets
1991 - 1996
In 1991 the logo changed to white dominate logo. The jet now orange which used to be flying up towards the sky, was now a simplified and flew level. A wordmark "WINNIPEG JETS" in blue on a white background. The "J" is still a blue hockey stick and the logo is surrounded by a orange circle.

Winnipeg Jets
1979 - 1991
In 1979 the Jets logo featured a jet taking off on a orange circle inside a blue circle with a wordmark "JETS" in white and "WINNIPEG" wordmark below in orange. A white hockey stick is the "J" in the wordmark "Jets."
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