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Carolina Hurricanes Wordmark Logo

carolina-hurricanes-primary-logo

Carolina Hurricanes

2000 - Present

The 2000 logo changes to the “Eye of Hurricane” logo were very minor. Clean edges and colors is the only improvements to the logo.


Hurricanes Alternate Logo
Hurricanes Primary Logo
Hurricanes Team History
Hurricanes Team Merch

Hurricanes Wordmark Logo

The Carolina Hurricanes is an NHL hockey team based in Raleigh, North Carolina, particularly in relation to the Carolina Hurricanes Primary logo. The team has undergone many changes since it was first established in 1997, including its logo and wordmark. The Hurricanes’ current wordmark logo dates back to the 2006-07 season when the franchise underwent a significant rebranding effort.

The original design featured a bold red “C” with white trim and black outlining, representing strength and speed—two qualities associated with hurricane winds. Below the letter were two curved lines symbolizing wings, representing flight or movement of air currents within hurricanes and speed on ice for hockey players wearing the jersey bearing this logo design. This version of the Hurricanes’ wordmark remained unchanged until 2016, when minor tweaks were made to give it a more modern appeal while maintaining its classic look from the 2006-2007 season.

Today's updated version features an italicized font which gives off a more dynamic feel than before while also making sure not to lose any of its traditional elements, such as color scheme and winged lines underneath "C." Additionally, the colors have been brightened up slightly, giving them even greater visibility during gameplay or on merchandise items like jerseys, hats, etc. All these combined make for one powerful visual representation of what makes up this storied franchise - power, speed & resilience - all embodied by their iconic Word mark Logo.
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Carolina Hurricanes Wordmark Logo 2019 - Present

Carolina Hurricanes

2019 - Present

Double lined wordmark "CAROLINA HURRICANES" in black with two red and black square flags located on the letter "C." Carolina Hurricanes primary logo on the right side.

Font: Custom

Carolina Hurricanes Wordmark Logo 2019 - Present

Carolina Hurricanes

2019 - Present

Double lined wordmark "CAROLINA HURRICANES" in black with two red and black square flags located on the letter "C."

Font: Custom

Carolina Hurricanes Wordmark Logo 2019 - Present

Carolina Hurricanes

2019 - Present

Wordmark "CANES" in black with two red and black square flags located on the letter "C."

Font: Custom

Carolina Hurricanes Wordmark Logo 2009 - 2018

Carolina Hurricanes

2009 - 2018

Wordmark "CAROLINA HURRICANES" in black and red italics next to the primary mark of an overhead view of a hurricane.

Font: Unknown

Carolina Hurricanes Wordmark Logo 2009 - Present

Carolina Hurricanes

2009 - 2018

Wordmark "CAROLINA HURRICANES" in black and red italics next to the alternate logo of an overhead view of a hurricane.

Font: Unknown

Carolina Hurricanes Wordmark Logo 2000 - 2018

Carolina Hurricanes

2000 - 2018

Wordmark "CAROLINA HURRICANES" in black and red italics surrounding the primary logo of an overhead view of a hurricane.

Font: Unknown

Carolina Hurricanes Wordmark Logo 1998 - 2018

Carolina Hurricanes

1998 - 2018

Wordmark "CAROLINA HURRICANES" in black and red italics.

Font: Unknown

Carolina Hurricanes Wordmark Logo 1998 - 2008

Carolina Hurricanes

1998 - 2008

Single lined wordmark "CANES" in black and red italics.

Font: Unknown

Carolina Hurricanes Wordmark Logo 1998 - 1999

Carolina Hurricanes

1998 - 1999

Wordmark "CAROLINA HURRICANES" in black and red italics surrounding the primary logo of an overhead view of a hurricane.

Font: Unknown

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