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Toronto Maple Leafs Primary Logo

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Toronto Maple Leafs

2016 - Present

Inspired by the classic Leafs logo of the 1940’s to 1960’s, the club’s new mark has a number of design characteristics that distinguish it. On February 2, 2016, the team unveiled a new logo that will be adopted for 2016 – 2017 season in honor of its centennial; it returns the logo to a form inspired by the earlier designs, with 31 points to allude to the 1931 opening of Maple Leaf Gardens, and 17 veins in reference of its 1917 establishment. 13 of the veins are positioned along the top portion in honor of its 13 Stanley Cup victories.


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Maple Leafs Primary Logo

The Toronto Maple Leafs are one of the most iconic hockey teams in the NHL, and their primary logo has been a symbol of pride for fans since its inception. The original Maple Leaf logo was designed by Conn Smythe, owner, and coach of the team, in 1927. It featured three points on a blue shield with white trim to represent each point—one for each province that made up Canada at that time: Ontario, Quebec, and Nova Scotia.

In the 1938-39 season, there was an update to this design which included two maple leaves on either side of a red circle with “TORONTO MAPLE LEAFS” written inside it, particularly in relation to the Toronto Maple Leafs Alternate logo. This version would remain unchanged until 1970, when they updated their colors from navy blue to royal blue, adding green accents throughout the logo and changing some details, such as making all three points slightly more pointed than before.

Today’s primary Toronto Maple Leafs Logo features two overlapping maple leafs inside an outlined gray circle set against a background field featuring both light & dark shades of blues; this is accompanied by “Toronto Hockey Club” written above in bright white lettering while underneath reads “Established 1917". This modern take on classic elements combined create what is now known worldwide – The Toronto Maple Leaf Logo!
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Toronto Maple Leafs Primary Logo 1988 - 2016

Toronto Maple Leafs

1988 - 2016

In 1987, the Maple Leafs logo made some slight changes to the shape of the maple leaf. They still have the blue maple leaf with the wordmark "TORONTO MAPLE LEAFS" in white.

Toronto Maple Leafs Primary Logo 1971 - 1987

Toronto Maple Leafs

1971 - 1988

In 1971 the font of the wordmark change to a bolder font. Still have the blue maple leaf with a wordmark "TORONTO MAPLE LEAFS" in white.

Toronto Maple Leafs Primary Logo 1968 - 1970

Toronto Maple Leafs

1968 - 1971

Toronto changed the shape of its Maple Leaf to match the one on the Canadian flag. The blue maple leaf with a wordmark "TORONTO MAPLE LEAFS" in white.

Toronto Maple Leafs Primary Logo 1964 - 1967

Toronto Maple Leafs

1964 - 1968

The 1964 Maple Leafs logo, add a white border just inside the edge of the maple leaf. The design of the maple leaf, leaf's veins and the wordmark all stayed the same.

Toronto Maple Leafs Primary Logo 1939 - 1963

Toronto Maple Leafs

1939 - 1964

Toronto went with a more condensed crest from 1939 to 1963. The wordmark almost seemed to overpower the leaf. A wordmark "TORONTO MAPLE LEAFS" in white on the blue maple leaf background. The leaf now has leaf veins in white.

Toronto Maple Leafs Primary Logo 1928 - 1938

Toronto Maple Leafs

1928 - 1939

The color scheme forever associated with the Leafs arrived in time for 1927 - 1928 season. The blue crest has an identical design to the previous green logo.

Toronto Maple Leafs Primary Logo 1927

Toronto Maple Leafs

1927 - 1928

As the Conn Smythe ownership era began and the team’s name became the Maple Leafs, the green color scheme remained for the 1926 - 1927 season, though the logo reflected the new identity. A green maple leaf with the wordmark "TORONTO MAPLE LEAFS" in white.

Toronto St. Patricks Primary Logo 1927

Toronto St. Patricks

1925 - 1926

The double-lined wordmark "TORONTO" is arched on the top, and "ST. PATS" is white with green trim on the bottom.

Toronto St. Patricks Primary Logo 1926

Toronto St. Patricks

1924 - 1925

In 1926 the background was removed. The wordmark is "TORONTO" in green on top and "ST PATS" in green on the bottom.

Toronto St. Patricks Primary Logo 1923 - 1925

Toronto St. Patricks

1923 - 1924

In 1923, the logo changed to a pill shaped background with the wordmark "St PATS" in white.

Toronto St. Patricks Primary Logo 1920 - 1922

Toronto St. Patricks

1920 - 1923

The Toronto St. Patricks were purchased by an established men’s amateur club for a pro venture. Naturally, blue changed to green, and the logo in the St. Pats era were just wordmark. The wordmark "TORONTO" in green on top of "ST PATS" in green on the bottom.

Toronto Arenas Primary Logo 1919

Toronto Arenas

1918 - 1919

A large blue letter "T" with a wordmark in the middle "ARENAS" in blue.

Toronto Arenas Primary Logo 1917

Toronto Arenas

1917 - 1918

The blue letter is as simple as it gets, but featured a strong letter "T" in blue.

toronto-maple-leafs-primary-logo

Hey, Maple Leafs Fans - Cast Our Vote!

Step into the thrilling NHL Team Logo Battle, where the Toronto Maple Leafs logo, a symbol of our enduring spirit and unwavering commitment, courageously confronts the symbols of rival teams. Our iconic maple leaf logo is more than just a design—it's a testament to our team's historic legacy and enduring strength. This emblem, deeply rooted in the vibrant spirit of Toronto, encapsulates the essence of the Leafs—steadfast, relentless, and fiercely loyal. As Leafs fans, we proudly sport this emblem, a badge of our unwavering support. Join us in this exhilarating competition as our logo stands tall towards supremacy, embodying the indomitable spirit of the Toronto Maple Leafs and their devoted fans. Let's show them that our logo doesn't merely stand out—it bursts forth, symbolizing Toronto's relentless determination and unwavering pride in its team!

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