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Phoenix Coyotes Alternate Logo

Phoenix Coyotes Primary Logo 2004 - 2014

Phoenix Coyotes

2004 - 2014

In 2003 - 2004, the Coyotes introduced a much cleaner, less experimental design to represent the team. The color scheme was simplified to a brick and tan and the logo is way less busy than the hectic design that came before it.

Coyotes Primary Logo
Coyotes Wordmark Logo
Coyotes Team History

Coyotes Alternate Logo

The Phoenix Coyotes have a long and storied history with their alternate logo. The original version was unveiled in 1996 when the team moved from Winnipeg to Arizona. It featured an orange and black shield that had a coyote head in the center and two crossed hockey sticks behind it. This design was meant to represent strength, courage, loyalty, and pride—all qualities of the Coyotes organization at that time.

In 2003, the team made some changes to their alternate logo by adding more color to it as well as changing up some of its elements slightly; for example, they replaced one of the hockey sticks with an arrowhead shape which is believed to be symbolic for Native American culture since Arizona has such a large population of indigenous people living there today. Additionally, they changed out part of their old shield-like design for something more modern looking while still keeping true to its original roots – this new look included red stripes along either side plus three stars above representing each state within USA Hockey’s Pacific Division (Arizona being one).

Today’s iteration features even further modifications including switching out both arrows on either side back again into hockey stick shapes but now white instead; additionally, they added blue accents throughout while retaining all other aspects intact – making sure fans can recognize this classic imagery no matter what year or decade it may be! With these subtle yet effective tweaks over time Phoenix Coyotes' Alternate Logo continues to stand strong through decades worth of change - proving just how timelessly iconic designs can truly become!

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Phoenix Coyotes

2009 - 2014

A coyotes paw print in black on a cream background. Surrounded by a wordmark "PHOENIX COYOTES" in cream on a red and black background.

Phoenix Coyotes Alternate Logo 2009 - 2014

Phoenix Coyotes

2004 - 2014

An outline of a map of the State of Arizona with a re-colored pattern similar to the one seen in the state flag in the top half. The letters "PHX" abbreviation for Phoenix at the bottom.

Phoenix Coyotes Alternate Logo 2004 - 2014

Phoenix Coyotes

2004 - 2014

A coyote head howling with a wordmark "COYOTES" in sedona red with black trim and a wordmark "PHOENIX" in black scripted underneath.

Phoenix Coyotes Alternate Logo 2004 - 2014

Phoenix Coyotes

2004 - 2007

A sand colored moon in a brick colored eclipse in the Arizona desert.

Phoenix Coyotes Alternate Logo 2004 - 2007

Phoenix Coyotes

2000 - 2003

A sand colored moon in a brick colored eclipse in the Arizona desert with team script in brick red and sand. The shade of red in this logo was altered slightly from its previous version for the 2000 season.

Phoenix Coyotes Alternate Logo 2000 - 2003

Phoenix Coyotes

2000 - 2003

A sienna-brown coyote head with a sand-beige goalie mask covering half its face. Purple, brick red, and hunter green accents throughout. Before the 1999 - 2000 season the shade of brick red in this logo was darkened.

Phoenix Coyotes Alternate Logo 2000 - 2003

Phoenix Coyotes

1999 - 2003

Phoenix desert lizard called a Gila Monster.

Phoenix Coyotes Alternate Logo 1999 - 2003

Phoenix Coyotes

1997 - 2003

A sand colored moon in a purple eclipse in the Arizona desert.

Phoenix Coyotes Alternate Logo 1997 - 2003

Phoenix Coyotes

1997 - 1999

A sand colored moon in a purple circle with team script in brick red and sand. The shade of red in this logo was altered slightly from its previous version for the 2000 season.

Phoenix Coyotes Alternate Logo 1997 - 1999

Phoenix Coyotes

1997 - 1999

A sienna-brown coyote head with a sand-beige goalie mask covering half its face. Purple, brick red, and hunter green accents throughout.

Phoenix Coyotes Alternate Logo 1997 - 1999

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