Whalers Wordmark Logo
The Hartford Whalers, a professional ice hockey team that played in the National Hockey League from 1979 to 1997, had an iconic logo and wordmark. The original logo featured a blue whale with green accents on its tail and fins along with the words “Hartford Whalers” written across it in white lettering. This design was used for almost two decades until 1996 when it was replaced by a new one featuring an updated version of the same whale but this time with purple accents instead of green ones.
The wordmark associated with the Hartford Whalers has gone through several iterations since its inception in 1979 as well. Initially, they used “Whaler” as their primary typeface which was bold and italicized; however, this changed to “Greenwich Bold Italic” after 1985 before switching back again to just plain text without any special font or styling applied to it during their final season before moving out of Connecticut (1997).
Today, despite no longer being part of the NHL teams roster due to relocation; The Hartford Whale's legacy lives on thanks largely due to its recognizable branding elements such as its classic logo and distinctive wordmark which continues to be remembered fondly by fans all over North America who grew up watching them play during those memorable years between 1979-97.
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1993 - 1997
Double lined wordmark “HARTFORD” in blue on the top and “WHALERS” in green on the bottom.Font: Unknown
1980 - 1992
Double lined wordmark “HARTFORD” on the top and “WHALERS” in blue on the bottom.Font: Unknown
1980 - 1992
Double lined wordmark “HARTFORD” on the top and “WHALERS” in green on the bottom.Font: Unknown