Hartford Whalers Primary Logo

The Hartford Whalers final logo in 1997 is a classic, the green “W” with the blue whale’s tail has staying power within the sports hockey world. The progression from a flat whaler’s logo to the beveled or 3-D is a great transition of the logo.


Hartford Whalers
1993 - 1997
1993 - 1997
In 1993 the Whalers made some modern changes to their final logo. A grey background was added that also became the thick border. The darker green “W” now has a white trim and the darker blue whale tale also has white trim.

Hartford Whalers
1980 - 1992
1980 - 1992
The green “W” remained to keep a connection to the team’s past, but a blue whale tail was introduced. The combination of the two formed a not instantly noticeable white “H” for Hartford in the white space.