Seattle Kraken
2021 - Present
The original Kraken logo features a custom letter “S” in two tones of ice blue and dark blue. The red-eye of the Kraken has been affixed on its prey for some time. A single Kraken tentacle stealthily rises from below, symbolizing the deep, dark waters of Puget Sound.
Kraken Primary Logo
The Seattle Kraken is a professional hockey team that has recently joined the National Hockey League (NHL). As with all NHL teams, they have their primary logo. This logo has become critical to the team’s identity and history.
The Seattle Kraken primary logo was designed by local artist Justin Hampton in 2020 and unveiled on July 23rd, particularly in relation to the Seattle Kraken Alternate logo. The design features a large “S” for Seattle with two Kraken tentacles extending from it to form an anchor shape at the bottom right corner. The colors used are navy blue, ice blue, red, and white, representing water elements and the strength and power associated with sea creatures like Kraken.
Since its unveiling, this iconic symbol has been embraced by fans worldwide who proudly wear merchandise featuring it or display artwork incorporating it into their homes or offices to celebrate their favorite new hockey team! It is an inspiration for many people who now have another reason to be proud of living in a diverse city like Seattle, where something unique can come alive through artistry!
Since its unveiling, this iconic symbol has been embraced by fans worldwide who proudly wear merchandise featuring it or display artwork incorporating it into their homes or offices to celebrate their favorite new hockey team! It is an inspiration for many people who now have another reason to be proud of living in a diverse city like Seattle, where something unique can come alive through artistry!
Seattle Kraken
2019 - 2020
A custom script for the wordmark "Seattle" in red.
This mark represented the Seattle team until their name and logo were announced.
Sports Fan Products
Hey, Kraken Fans - Cast Our Vote!
Engage in the exhilarating NHL Team Logo Battle, where the Seattle Kraken's logo, a symbol of our legendary spirit and unwavering resilience, courageously confronts the symbols of rival teams. Our iconic 'S' shaped sea monster logo is more than just a design—it's a testament to our team's mysterious history and enduring strength. This emblem, deeply rooted in the vibrant spirit of Seattle, encapsulates the essence of the Kraken—mythical, relentless, and fiercely loyal. As Kraken fans, we proudly sport this emblem, a badge of our unwavering support. Join us in this electrifying competition as our logo crashes towards supremacy, embodying the indomitable spirit of the Seattle Kraken and their devoted fans. Let's show them that our logo doesn't merely stand out—it emerges from the depths, symbolizing Seattle's relentless determination and unwavering pride in its team!