Minnesota Wild
The new and cleaner head of a black bear created using Minnesota-area scenery, green pine trees, a wheat colored river, a red sky, yellow sun set and white shooting star. The wordmark “Minnesota Wild” was removed from the previous logo.
Wild Wordmark Logo
The Minnesota Wild wordmark logo has been integral to the team’s identity since its inception in 2000. The original logo featured a stylized wild animal, with a red and green color scheme designed to evoke nature's colors. The design also included two stars, representing both Minneapolis and St Paul - the Twin Cities where hockey is king.
In 2009, the Wild updated its look by introducing a new wordmark logo featuring bold lettering in forest green with yellow accents. This version had more emphasis on typography than before, which allowed for greater flexibility when it came to branding applications such as apparel or merchandise designs. It also paid homage to classic hockey logos from teams like Montreal Canadiens, who used similar typefaces for their iconic marks throughout history.
Today's Minnesota Wild Wordmark Logo features an aggressive font set against a white background, making it stand out even more prominently among other NHL logos - ensuring all eyes are on this proud franchise from North Star State! From its humble beginnings over 20 years ago until now, the Minnesota Wild have consistently embraced innovation while maintaining respect for tradition- something they will continue doing well into the future!
Minnesota Wild
2011 - Present
Wordmark "WILD" in red jagged letters beneath "MINNESOTA" in green flanked by two yellow streaking stars.
Font: Custom
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