Cardinals Primary Logo

The St. Louis Cardinals have a long and storied history, which is reflected in their primary logo. The team has used the same basic design since 1922, making it one of the most iconic logos in all of the sports. Over the years, there have been some subtle changes to keep up with changing times and styles but overall it remains largely unchanged from its original form over 90 years ago.

The current version of the logo was introduced in 1998 as part of an effort to modernize both their uniforms and branding identity for a new generation of fans while still maintaining loyalty to tradition by keeping many elements that had been present for decades prior. It features two birds perched atop a baseball bat set against an oval shape representing home plate; this symbolizes how closely intertwined baseball is with St Louis’s culture and heritage as well as honoring its past successes on the diamond through the use of colors such as red & white (the official colors) along with navy blue accents throughout each element within the design itself.

Although there are minor variations between old & current versions, they are easily recognizable due to the classic font style employed which dates back nearly a century; this helps maintain consistency across different eras so that no matter what year or decade you look at, you can always spot familiar Cardinals iconography without difficulty. As result, even though small tweaks may occur periodically; the core essence will remain the same forever - something truly remarkable when considering how much the world has changed since its inception!