Giants Alternate Logo
The San Francisco Giants have a long and storied history, and their alternate logo is no exception. The team has used many different logos throughout the years, each with its own unique style. From the classic black-and-orange design to more modern takes on the iconic SFG insignia, there’s something for everyone when it comes to appreciating this baseball franchise’s visual identity.
The earliest known alternate logo was introduced in 1982 as part of an ad campaign for Levi's Stadium (the home of the Giants since 2000). It featured a cartoonish version of two crossed bats behind an orange circle with “SFGiants” written inside it in black lettering. This look would be reused again during various points over the next few decades before being retired completely by 2019 due to its outdated appearance compared to newer designs that had been released at that time.
In recent years, some of these new logos have included variations on traditional themes such as adding gold accents or changing up colors like navy blue instead of orange or white instead of black; while others feature entirely new visuals such as a stylized script font spelling out “SFGiants” or even abstract patterns inspired by San Francisco itself—like cable cars and fog rolling across hillsides! No matter what your preference may be though you can always count on finding something excitingly fresh every year from this beloved Bay Area team!
Thank you for visiting Sports Logo History. If you intend to use any of our logos for news, blogs, flyers, posters, or social media graphics, we kindly ask that you credit SportsLogoHistory.com.
Sports Logo History thanks you for visiting our logo site. If you are using any of our logos for news, blogs, flyers, posters, or social media graphics, please give credit to SportsLogoHistory.com.
2015 - Present
Span of the Golden Gate Bridge in orange on a black background, “GIANTS” wordmark arched below in orange. Worn on sleeve of San Francisco Giants black alternate uniform starting in 2015.
2000 - Present
“Giants” scripted across a white with orange stitches baseball. Wordmark “SAN FRANCISCO” and “BASEBALL CLUB” around the baseball.
The primary logo with the wordmark added “SAN FRANCISCO BASEBALL CLUB.”
2000 - 2013
Orange with black and gold trim initials “SF” on a baseball in black circle with a orange border. In the black circle is the wordmark “SAN FRANCISCO GIANTS” in gold.
1973 - 1979
“Giants” in black scripted diagonally on an orange with orange seams baseball.
Former primary logo, retired in 1972 and became a alternate logo.
1958 - 1976
“Giants” in black scripted diagonally on a white with orange seams baseball.
Final New York Giants logo that was moved to alternate logo in 1958.