SPORTS LOGO HISTORY

Sports Logo HistorySports Logo History
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History: Evolution of Team Logos and Iconic Designs
    • NHL Logo History
    • Premier Logo History
    • UFL Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • More…
    • Sports Logo News
    • League Logo Battle
    • YouTube Channel
    • Sports Team History
    • Sports News History
    • Sports Store History
    • Sports Logo History Products

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

Toronto Blue Jays Primary Logo

toronto-blue-jays-primary-logo

Toronto Blue Jays

2020 - Present

Blue jay head in two shades of blue (royal and navy) with a large red maple leaf on the right side.

Former alternate logo.


Blue Jays Alternate Logo
Blue Jays Wordmark Logo
Blue Jays Team History
Blue Jays Team Merch

Blue Jays Primary Logo

The Toronto Blue Jays are one of the most iconic baseball teams in Canada, and their primary logo has been an integral part of their identity since they began playing in 1977. The original primary logo was a simple blue jay head, wearing a red cap with white trim and the word "Jays" written across it. This logo remained largely unchanged until 1997 when they introduced a new version featuring two overlapping circles containing the bird's head along with cursive lettering spelling out "Blue Jays". This design would remain as the official primary logo for almost 20 years before being replaced by another classic look in 2016.

The third iteration of this beloved emblem features an updated version of that same basic design but with some subtle changes to make it more modern looking. The main feature is still that same bold blue jay headset against two overlapping circles; however, now there is less emphasis on cursive lettering and more focus on creating a unified shape between all three elements – something which wasn't present before. Additionally, instead of just having “Jays” written across its hat like previously mentioned logos did; this one also includes “Toronto” inside each circle to further emphasize its Canadian roots even more clearly than ever before, particularly in relation to the Toronto Blue Jays Alternate logo!

Throughout its history, Toronto Blue Jays' Primary Logo has seen many changes yet managed to retain much from previous designs while also evolving into something new every time - making sure fans can always recognize them no matter what era they come from or how far away they may be! It's safe to say that these classic looks will stay around for many years ahead as well so long as people continue enjoying watching Canada's favorite team play ball at home plate!
Sports Logo History Icon 75

Thank you for visiting Sports Logo History. If you intend to use any of our logos for news, blogs, flyers, posters, or social media graphics, please credit SportsLogoHistory.com.

Sports Logo History Icon 75

Sports Logo History thanks you for visiting our logo site. If you are using any of our logos for news, blogs, flyers, posters, or social media graphics, please give credit to SportsLogoHistory.com.

Toronto Blue Jays Primary Logo 2012 - 2020

Toronto Blue Jays

2012 - 2020

The current logo was created by the Toronto Blue Jays with the assistance of the Design Services division of Major League Baseball led by Anne Occi, Vice President of Design. The Blue Jays primary logo featured a Blue Jays bird head with the red Maple Leaf and white with red seams and outlined baseball in the background, an arched solid blue font "TORONTO" above and scooped new split letters "BLUE JAYS" font in blue below. The logo is fully encased in a blue and white split line circle.

Toronto Blue Jays Primary Logo 2004 - 2011

Toronto Blue Jays

2004 - 2011

Brandid, a Toronto-based firm, was selected in early 2002 to design the teams next primary logo, that would form the launching point for the re-branding process. The end result is a newly styled blue jay extending to the left from “Jays” lettering based on traditional baseball wordmark with three-dimensional metallic blue, silver and white letters.

Toronto Blue Jays Primary Logo 2003

Toronto Blue Jays

2002 - 2004

This Toronto logo featured an animated Blue Jay holding a yellow bat and reaching around a large red "T" with a blue center outline, tossing a white with red seams baseball in the air. The arm of the blue jay tossing the ball displays a red maple leaf on the his shoulder.

Toronto Blue Jays Primary Logo 1997 - 2002

Toronto Blue Jays

1997 - 2002

In 1997 the Blue Jays adopted a new team logo. The logo was designed by Major League Properties and brought the color red into prominence as a red with dark blue and light blue trim maple leaf served as the backdrop for the logo. On top of the maple leaf is a white with a red seam and blue trim baseball and a blue jay on top of the baseball. A wordmark "BLUE JAYS" in dark blue and light blue, with the "B" and "S" larger than the other letters.

Toronto Blue Jays Primary Logo 1994 - 1997

Toronto Blue Jays

1994 - 1997

A blue jay on top of a white baseball with red seams and a red maple leaf in the top right corner. A split letter blue font for the encircled wordmark "TORONTO BLUE JAYS."

Adjustments were made to the letters "Y" and "S" and the stitches in the baseball.

Designed by Toronto based Savage Sloan Ltd.

Toronto Blue Jays Primary Logo 1977 - 1994

Toronto Blue Jays

1977 - 1994

A blue jay on top of a white baseball with red seams and a red maple leaf in the top right corner. A split letter blue font for the encircled wordmark "TORONTO BLUE JAYS."

Designed by Toronto based Savage Sloan Ltd.

Baseball Sports Fan Products

Ultra Game Men's NBA Official Super Soft Supreme T-Shirt
4.7 out of 5 stars(47517268)
Buy Now
Junk Food Clothing x NFL - Bold Logo - Short Sleeve Fan Shirt for Men and Women - Officially Licensed NFL Apparel
4.6 out of 5 stars(4655532)
Buy Now
Champion Men's Sport Shorts, Moisture Wicking, Athletic Shorts, Gym Shorts (Reg. Or Big & Tall)
4.5 out of 5 stars(45517990)
Buy Now
47 MLB Men's Team Color Distressed Imprint Primary Logo Wordmark Short Sleeve Baseball T-Shirt
4.6 out of 5 stars(4651103)
Buy Now
Team Vintage Style Men's T-Shirt for Baseball Fans
4.6 out of 5 stars(465985)
Buy Now
Ultra Game Men's NBA Official Soft Air Mesh Ultimate Basketball Shorts - OG Fit
4.7 out of 5 stars(47517637)
Buy Now
Junk Food Team Helmet NFL Shirt
4.7 out of 5 stars(4754700)
Buy Now
Junk Food Clothing x NFL - Team Spotlight - Short Sleeve Fan Shirt for Men and Women - Officially Licensed NFL Apparel
4.6 out of 5 stars(4653911)
Buy Now
Xtreme Apparrel Cityscape Skyline Men's T-Shirt for Baseball Fans
4.6 out of 5 stars(4654216)
Buy Now
Campus Colors NCAA Adult Gameday Cotton T-Shirt
4.6 out of 5 stars(46516100)
Buy Now
MLB Men's Imprint Match Team Color Primary Logo Word Mark T-Shirt
4.6 out of 5 stars(465879)
Buy Now
Icon Sports U.S. Soccer Federation USMNT Adult Game Day Soccer Jersey T-Shirt
5.0 out of 5 stars(5054)
Buy Now
Gerber NFL Unisex Baby Nfl Team Jersey Onesie Bodysuit
4.8 out of 5 stars(4853676)
Buy Now
Gerber Girls' NFL Team Jersey Dress and Diaper Cover
4.8 out of 5 stars(4855429)
Buy Now
Gerber Baby NFL Team 3 Pack Short Sleeve Onesie Bodysuit
4.8 out of 5 stars(485150)
Buy Now
Barnesmith Spirit Logo Adult Unisex Short-Sleeve T-Shirt
4.6 out of 5 stars(4652189)
Buy Now
Champion, Powerblend, Fleece Comfortable Hoodie, Sweatshirt for Men (Reg. Or Big & Tall)
4.7 out of 5 stars(47562093)
Buy Now
47 MLB Men's Union Arch Franklin Team Color Primary Logo Word Mark Short Sleeve T-Shirt
4.5 out of 5 stars(455645)
Buy Now
Team Fan Apparel NFL Adult Gameday T-Shirt - Cotton Blend - Tagless - Semi-Fitted - Unleash Your Team Spirit During Game Day
4.6 out of 5 stars(4659345)
Buy Now
Junk Food Clothing x NFL - Team Helmet - Kids Short Sleeve Fan Shirt for Boys and Girls - Officially Licensed NFL Apparel
4.7 out of 5 stars(4751603)
Buy Now
Champion, Lightweight Lounge, Casual Jersey Knit Men's, Weekend Shorts (Reg. Or Big & Tall)
4.4 out of 5 stars(44558673)
Buy Now
Ultra Game Men's Active Knit Basketball Training Shorts
4.6 out of 5 stars(465394)
Buy Now
Ultra Game Men's NBA Official Active Knit Basketball Training Shorts-Classic Fit
4.6 out of 5 stars(465410)
Buy Now
Barnesmith Hooded Sweatshirt, Unisex, Cotton/Poly Blend, Heritage Logo
4.6 out of 5 stars(4657210)
Buy Now
adidas Men's Mexico 2025 T-Shirt
4.9 out of 5 stars(49512)
Buy Now

toronto-blue-jays-primary-logo

Time to Vote Blue Jays Fans

Venture into the electrifying spectacle of the MLB Team Logo Battle, where the Toronto Blue Jays logo, a symbol of our soaring spirit and unyielding determination, takes on the emblems of rival teams. Our logo, with its iconic blue jay poised in mid-flight, is more than just a design; it's a testament to our team's vibrant history and enduring strength. This emblem, deeply rooted in our city's heart, embodies Toronto's essence - dynamic, resilient, and passionately loyal. As Blue Jays fans, we proudly wear this emblem, a testament to our unwavering loyalty. Join us in this thrilling competition as our logo soars for supremacy, embodying the high-flying spirit of the Toronto Blue Jays and their devoted fans. Let's show them that our logo doesn't merely stand out; it soars high, echoing Toronto's resilience and unwavering pride in its team!

Click to go to MLB Logo Battle and vote

Choose your favorite Toronto Blue Jays primary logo?

SLH League Logo Battle #1 BannerSLH Greatest Player Polls Banner

Sports History Group Videos

Sports History Group Videos

Sports News History

Sports News Worth Knowing

RSS MLB Headline News

  • Marlins vs. D-backs Game Highlights (6/29/25) | MLB Highlights
  • Los Angeles Dodgers vs Kansas City Royals – FULL GAME HIGHLIGHTS | June 29, 2025 MLB Season
  • Nationals vs. Angels Game Highlights (6/28/25) | MLB Highlights
  • Los Angeles Dodgers vs Kansas City Royals – FULL GAME HIGHLIGHTS | June 27, 2025 MLB Season
  • Phillies vs. Astros Game Highlights (6/26/25) | MLB Highlights

Sports Market History

Sports Team Marketplace of Champions!

MLB Greatest Player

MLB Logo Battle

SLH Prodcut Sale

MLB Teams
Menu
  • Arizona Diamondbacks
    • Diamondbacks Alternate
    • Diamondbacks Wordmark
  • Athletics
    • Athletics Alternate
    • Oakland Athletics
      • Athletics Alternate
      • Athletics Wordmark
    • Kansas City Athletics
      • Athletics Alternate
    • Philadelphia Athletics
      • Athletics Alternate
  • Atlanta Braves
    • Braves Alternate
    • Braves Wordmark
    • Milwaukee Braves
      • Braves Alternate
    • Boston Braves
    • Boston Bees
    • Boston Rustlers
    • Boston Doves
    • Boston Beaneaters
  • Baltimore Orioles
    • Orioles Alternate
    • Orioles Wordmark
    • St. Louis Browns
      • Browns Alternate
    • Milwaukee Brewers
  • Boston Red Sox
    • Red Sox Alternate
    • Red Sox Wordmark
    • Boston Americans
  • Chicago Cubs
    • Cubs Alternate
    • Cubs Wordmark
    • Chicago Orphans
  • Chicago White Sox
    • White Sox Alternate
    • White Sox Wordmark
    • Chicago White Stockings
  • Cincinnati Reds
    • Reds Alternate
    • Reds Wordmark
    • Cincinnati Redlegs
    • Cincinnati Red Stockings
  • Cleveland Guardians
    • Guardians Alternate
    • Guardians Wordmark
    • Cleveland Indians
      • Indians Alternate
      • Indians Wordmark
    • Cleveland Naps
    • Cleveland Blues
      • Blues Alternate
  • Colorado Rockies
    • Rockies Alternate
    • Rockies Wordmark
  • Detroit Tigers
    • Tigers Alternate
    • Tigers Wordmark
  • Houston Astros
    • Astros Alternate
    • Astros Wordmark
    • Houston Colt 45’s
  • Kansas City Royals
    • Royals Alternate
    • Royals Wordmark
  • Los Angeles Angels
    • Angels Alternate
    • Angels Wordmark
    • Anaheim Angels
      • Angels Alternate
      • Angels Wordmark
    • California Angels
      • Angels Alternate
  • Los Angeles Dodgers
    • Dodgers Alternate
    • Dodgers Wordmark
    • Brooklyn Dodgers
      • Dodgers Alternate
      • Dodgers Wordmark
    • Brooklyn Robins
    • Brooklyn Superbas
  • Miami Marlins
    • Marlins Alternate
    • Marlins Wordmark
    • Florida Marlins
      • Marlins Alternate
      • Marlins Wordmark
  • Milwaukee Brewers
    • Brewers Alternate
    • Brewers Wordmark
    • Seattle Pilots
      • Pilots Alternate
      • Pilots Wordmark
  • Minnesota Twins
    • Twins Alternate
    • Twins Wordmark
    • Washington Senators
      • Senators Alternate
  • New York Mets
    • Mets Alternate
    • Mets Wordmark
  • New York Yankees
    • Yankees Alternate
    • Yankees Wordmark
    • New York Highlanders
    • Baltimore Orioles
  • Philadelphia Phillies
    • Phillies Alternate
    • Phillies Wordmark
  • Pittsburgh Pirates
    • Pirates Alternate
    • Pirates Wordmark
  • San Diego Padres
    • Padres Alternate
    • Padres Wordmark
  • San Francisco Giants
    • Giants Alternate
    • Giants Wordmark
    • New York Giants
      • Giants Alternate
      • Giants Wordmark
  • Seattle Mariners
    • Mariners Alternate
    • Mariners Wordmark
  • St. Louis Cardinals
    • Cardinals Alternate
    • Cardinals Wordmark
  • Tampa Bay Rays
    • Rays Alternate
    • Rays Wordmark
    • Tampa Bay Devil Rays
      • Devil Rays Alternate
      • Devil Rays Wordmark
  • Texas Rangers
    • Rangers Alternate
    • Rangers Wordmark
    • Washington Senators
  • Toronto Blue Jays
    • Blue Jays Alternate
    • Blue Jays Wordmark
  • Washington Nationals
    • Nationals Alternate
    • Nationals Wordmark
    • Montreal Expos
      • Expos Alternate
SLH - SHG YT Videos BannerSLH - SHG Rumble Videos Banner
Sports Logo Battle
National Football League Logo
National Basketball Associations Logo
Major League Baseball Logo 2019
National Hockey League Logo
NCAA Primary Logo 2000 - Present

Sports Logo Battle: Let the Clash of the Logo Begin!

Embark on a thrilling journey with the League and Conference Sports Logo Battle, where teams from every circuit and conference clash. Explore an array of professional and collegiate teams hailing from premier leagues. Pledge your allegiance — who's your top team, and do they reign supreme in their league or conference?

All Leagues and Conferences
MLB League Battle
NBA League Battle
NHL League Battle
NFL League Battle
WNBA League Battle
ACC Conference Battle
Big 12 Conference Battle
Big 10 Conference Battle
PAC 12 Conference Battle
SEC Conference Battle

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

Sports Logo News

Symbols of Glory: The Stories and Meanings Behind Top Premier League Club Logos

July 3, 2025

From Shield to Raven: The Evolution and Symbolism of the Baltimore Ravens Logo

July 2, 2025

St. Louis Blues Unveil Modernized 2026 Logos: A Fresh Take on the Iconic Blue Note

June 29, 2025

The Evolution of NBA Logos: From Classic Crests to Modern Minimalism Part 2

June 26, 2025

Sports Store History Logo
Sports Team History Logo
Sports News History Logo
Sports Store History Logo
Sports Logo History Logo

"It's not all about the Team, It's about the LOGO."


  • About
  • Contact Us
  • Disclaimer
  • Privacy Policy




© 2013 - 2025 - Sports History Group LLC - All Rights Reserve5
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History: Evolution of Team Logos and Iconic Designs
    • NHL Logo History
    • Premier Logo History
    • UFL Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • More…
    • Sports Logo News
    • League Logo Battle
    • YouTube Channel
    • Sports Team History
    • Sports News History
    • Sports Store History
    • Sports Logo History Products
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.