Arizona Diamondbacks
A Sedona Red letter “A” with black and Sonoran Teal diamondback patterning, and the middle of the letter “A” is cut to resemble a snake head; a red and teal half star is present in there, which also serves as both the tongue of a snake and the negative space in between the eyes.

Arizona Diamondbacks
2012 - 2023
In 2012, the new logo continued with the Sedona red, black, and Sonoran sand "A" in black with a sand outline, removing the wordmark with the extenders of the "A" and "K" that simulate snake fangs from the previous logo.

Arizona Diamondbacks
2007 - 2012
The block letter "A" is smaller and the wordmark size is increased. Colors have stayed the same. The letter "A" is still on top of the wordmark. The wordmark "DIAMOND" BACKS" now has extenders of the letters "A" and "K" to simulate snake fangs.

Arizona Diamondbacks
1998 - 2007
The Diamondbacks' original logo was an italicized block letter "A" with a diamond pattern and a snake's tongue. The wordmark "DIAMOND" "BACKS" below the "A."
The Legacy of the Arizona Diamondbacks Primary Logo
Our Arizona Diamondbacks logo primary collection showcases that 1998 design, a hit with fans who live and breathe Arizona Diamondbacks baseball. The logo’s unique snake and “A” combo has become a staple, especially on game days. Collectors hunt for these primary logos to honor the team’s MLB journey, including their 2001 World Series win. For alternate designs, peek at our Arizona Diamondbacks alternate logo. This tribute keeps the Diamondbacks’ Arizona legacy alive.
Baseball Sports Fan Products





