Columbus Crew
After revealing a new name and logo within two weeks, the Columbus team has again a new name and logo. Continuing with the same theme, the newly minted name of “Columbus Crew” has added the new name to the logo and added the number “96,” representing the first MLS club to join in 1996. This logo is shaped like the Ohio flag and has a white letter “C” in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline surrounds the flag with a wordmark on top: “COLUMBUS” in black and “Crew” on the bottom. The number “96” is located in the bottom right corner in white.
Columbus Crew
2021
This logo is shaped like the Ohio flag and has a white letter "C" in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline goes around the flag with a wordmark on top "COLUMBUS" in black and "SC" on the bottom.
Because of fan push back, this logo last only two weeks.
Columbus Crew
2015 - 2021
A black roundel logo, a minimized crest with “96” overlaid on top, a checkerboard pattern and a horizontal stripe pattern. Encircled wordmark "COLUMBUS CREW SC" in white.
Columbus Crew
1996 - 2015
3 men with black hard hats inside grey and yellow shield. Wordmark "THE CREW" in black above the men.
Columbus Crew Primary Logo
The Columbus Crew primary logo has evolved significantly since 1996. Initially, it featured three construction workers in hard hats, symbolizing hard work and Midwestern grit. This old Columbus Crew logo used a shield shape with black, white, and gray tones. It captured the essence of a "crew" building something great. Fans loved its blue-collar vibe. However, in 2014, the team refreshed its identity. The new circular badge introduced black and gold colors, a checkerboard pattern, and the number "96" for the founding year. This shift marked a nod to German soccer traditions and the city's heritage. For more on the club's origins, check out the Columbus Crew history page.
Today, the Columbus Crew primary logo embraces a shield design with a stylized "C" inspired by the Ohio state flag. It includes subtle elements like arches and a checkerboard flag. This version came after a 2021 rebrand backlash, where fans pushed to keep "Crew" in the name. As a result, the logo honors both past and present. Additionally, it represents unity among supporters and players. Explore how alternate designs complement these primaries by visiting our Columbus Crew alternate logo page. Through these changes, the Columbus Crew logo history highlights resilience and community pride.
College Sports Fan Products
Columbus Crew Fans Time to Vote
Experience the thrilling MLS Team Logo Battle where the emblem of Columbus Crew steps into competition as a symbol of industrious spirit and resilience. Featuring a sleek “C” encircling modern checkered flags, the logo represents more than design—it embodies the team’s proud history and relentless drive. Rooted in the hardworking tradition of Columbus, this emblem reflects loyalty and determination, qualities that unite fans and players alike in the pursuit of victory.
As part of the logo battle, the Columbus Crew emblem competes against other team symbols, showcasing its dynamic identity and competitive edge. Fans proudly display the logo as a badge of support, celebrating the team’s enduring strength and ambition. Join the excitement and witness how this powerful symbol stands tall in the race for supremacy, highlighting the spirit of Columbus and its unwavering passion for soccer.
Click to go to MLS Logo Battle and vote
