Atlanta United FC
A black roundel logo with a bold letter “A” in gold on a black and red background. Wordmark “ATLANTA UNITED FC” encircled in gold.
Atlanta United FC
2017 - Present
A black roundel logo with a bold letter "A" in gold on a black and red background. Wordmark "ATLANTA UNITED FC" encircled in gold.
Atlanta United FC Primary Logo
The Atlanta United FC logo history began in 2014 when the club introduced its first Atlanta United FC primary logo. This original design featured a circular crest with red and black stripes and a central gold “A.” The stripes reflected unity and determination, core values of the club. As part of the broader set of Atlanta United logos, the initial badge established a bold identity that resonated with supporters and aligned with modern MLS branding standards.
In 2017, the club refined its primary badge to improve clarity across digital and broadcast platforms. Although the structure remained the same, subtle adjustments enhanced contrast and visibility. As a result, the Atlanta United FC primary logo appeared sharper on merchandise, stadium signage, and online media. These updates preserved the essence of the original design while strengthening modern presentation standards.
By 2020, further refinements ensured scalability and visual balance across all branding materials. The bold gold “A” remained the defining feature, reinforcing continuity in the Atlanta United FC logo history. Consequently, the club maintained a consistent identity rather than introducing drastic changes. For detailed background information, visit the official Atlanta United FC history page. You can also explore design variations on our Atlanta United FC alternate logo page, where we document alternate and special-edition marks used over time.
"Every Club Has a Story. Every Kit Tells It"
From the original '96 franchises to the newest expansion stars, MLS history is written in the colors of the community. Rep your club’s journey and wear the crest that defines your city’s legacy on the pitch.
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Atlanta United FC Fans Time to Vote
Immerse yourself in the MLS Team Logo Battle by standing behind the commanding identity of Atlanta United FC. The bold circular crest, anchored by a striking golden “A” and framed in black and red, radiates unity, ambition, and relentless drive. It’s more than a visual mark—it represents the club’s rapid rise, competitive fire, and unwavering resilience within Major League Soccer.
Rooted in the vibrant energy of Atlanta, the emblem symbolizes strength, loyalty, and fearless determination. In this logo showdown, Atlanta United’s crest doesn’t simply compete—it commands attention, embodying the indomitable spirit and pride of the club and its devoted supporters.