Columbus Crew Primary Logo
The Columbus Crew is a professional soccer team based in Ohio, United States. The logo of this team has gone through several changes over the years since it was first established in 1994.
The original logo for the Columbus Crew featured a black and yellow shield with three stripes across the top and bottom, representing each of their home states: Ohio, Kentucky, and West Virginia. Inside this shield was an image of Christopher Columbus’s ship Santa Maria sailing on blue waves with two stars above it to represent North America's discovery by Europeans. This design served as their primary logo until 2015 when they decided to update its look slightly while still keeping much of its traditional elements intact.
In 2015, the club unveiled a new version that kept most aspects from before but updated them slightly for modern times; including changing some colors around (the stripes were changed from black & yellow to white & gold) as well as adding more detail within Christopher Columbus' ship which now had four sails instead of one like before making it appear larger than life! Additionally “Columbus” was added underneath along with “Crew Soccer Club” at either side so people would know who exactly owns this symbol without any doubt or confusion about what organization is being represented here! Today fans can be seen proudly wearing merchandise featuring these logos all over town showing off just how proud they are about supporting such an important part of local culture.
The Columbus Crew and Major League Soccer are proud to announce the MLS League Teams Logo Battle, a fun way for sports fans to show their team spirit! Fans can vote on their favorite logos from all 24 MLS teams, with the top logo being crowned as the ultimate champion. Show your support for The Black & Gold by casting your ballot today!
Crew Fans Time to Vote
Click to go to MLS Logo Battle and vote
Crew Products
2021 - Present
After revealing a new name and logo within two weeks, the Columbus team has again a new name and logo. Continuing with the same theme, the newly minted name of “Columbus Crew” has added the new name to the logo and added the number “96,” representing the first MLS club to join in 1996.
This logo is shaped like the Ohio flag and has a white letter “C” in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline surrounds the flag with a wordmark on top: “COLUMBUS” in black and “Crew” on the bottom. The number “96” is located in the bottom right corner in white.
2021
This logo is shaped like the Ohio flag and has a white letter “C” in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline goes around the flag with a wordmark on top: “COLUMBUS” in black and “SC” on the bottom.
Because of fan pushback, this logo lasted only two weeks.
2015 - 2021
On October 8, 2014, the Crew unveiled a new badge. The new circular-shaped badge features the club’s classic black and gold colors, a minimized original crest with “96” overlaid on top, and the black and gold checkerboard pattern predominantly seen on flags waving in the Nordecke. A great deal of symbolism was packed into the new badge. The horizontal stripes represent the ten original MLS franchises, and the shield is an homage to the club’s original badge, with the 96 representing 1996 – the club’s first year in competition. The inset “O” in the badge mimics the same shape found in the Ohio state flag, a nod to Columbus’s role as the state’s capital city. Finally, as a significant point of pride for the city of Columbus, “Columbus” was added to the new badge, along with “SC,” to further define the brand more accurately as a soccer club.
1996 - 2014
3 men with black hard hats inside grey and yellow shield. Wordmark “THE CREW” in black above the men.
