Chivas USA
2006 - 2014
A yellow and blue shield with two lions and a tree below a knight's hood on a red and white striped circle in a blue ring with the wordmark "CLUB DEPORTIVO CHIVAS USA in white.
Adjusted to a darker red and blue in this logo.
Chivas USA
2006 - 2014
A grey, blue and white goat's head with a red beard in front of a red and white striped with a blue border shield with club website "CDCHIVASUSA.COM" in white.
Chivas USA
2006 - 2014
A grey, blue and white goat's head with a red beard.
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Chivas USA Alternate Logo
The Chivas USA logo history began with a focus on its Mexican roots, but alternate marks allowed for local experimentation. In 2006, the club unveiled a special anniversary shield featuring red and blue stripes with "Chivas" in white text. Later, the 2008 season introduced a modern Chivas USA alternate logo for the "Goals for Education" campaign. This version utilized a gold font and a green background, offering a distinct departure from the standard Chivas logo MLS color palette.
Furthermore, the team released a final alternative crest before rebranding into LAFC after the 2014 season. This last Chivas USA logo PNG returned to a traditional aesthetic, closely resembling the coat of arms style found in historical European and Mexican badges. You can visit our Chivas USA wordmark logo page to see how the team’s typography evolved alongside these creative shields. These secondary marks remain a vital part of the Chivas logo MLS legacy and the club's impact on the Los Angeles soccer scene.
Ultimately, studying the Chivas USA logo history provides a complete picture of the franchise's unique identity. Every Chivas USA alternate logo in our collection is presented with maximum clarity to help researchers and fans alike. You can explore the full Chivas USA history to understand the stories behind these transitionary branding choices. By providing a full record of every Chivas USA logo PNG, we ensure that the visual heritage of this "little brother" club is never forgotten.
