Sparks Alternate Logo

The Los Angeles Sparks are one of the most iconic teams in the WNBA, and their alternate logo has a history that dates back to 1997. The original Sparks logo featured a basketball with wings and flames surrounding it, which was designed by artist/illustrator Steve Ferrera. This design represented the team’s passion for basketball as well as its connection to Los Angeles—the city of angels.

In 2008, after 11 years with their original logo, the team decided to update its look in order to better reflect modern trends in sports branding. They unveiled an updated version of their previous design featuring two stars instead of just one on either side of a ball with wings coming out from behind it representing “flight” or “ascension” – perfect symbolism for this SoCal squad! This new look also featured brighter colors than before including yellow and purple (which were later modified slightly).

In 2017 when Magic Johnson took an ownership stake in the franchise he wanted them to refresh even further so they introduced yet another iteration that included more vibrant shades like orange-yellow along with navy blue accents around the edges; this still remains today! Alongside these changes came some minor adjustments such as adding four small stars at each corner symbolizing strength & unity among players/fans alike while maintaining the same overall shape from prior versions - making sure fans recognize sparks identity no matter what color scheme is used on the court apparel etc.

Overall throughout all three iterations, we can see how much thought went into creating logos that represent both LA culture & spirit while keeping up with changing times - something many other franchises could learn from! As we move forward let's hope sparks continue building upon the success they've already achieved through hard work dedication commitment...and maybe another redesign or two down the road.